Tech YouTubers have become a go-to resource for consumers to discover, learning about, and stay up to date with the latest in technology, consumer gadgets, and software.
Tech YouTubers are respected and trusted by their audience, making them exceptionally valuable for tech brands looking to build brand awareness, credibility, product adoption and sales.
In this curated list of the top tech YouTube channels, we spotlight some of the top creators in the tech and software space – experts who entertain and educate millions while shaping purchasing decisions and influencing industry trends.
We also provide some insights and YouTube influencer marketing statistics to demonstrate the rise and impact of influencer marketing, tech reviews and creator driven content on YouTube.
Let’s dive right in!
Here is our list of the best tech YouTube channels for in-depth product reviews, product comparisons and how-to-guides for everything from smartphones, wearables, laptops, and pc hardware to custom gaming rigs and electric vehicles:
Name: Marques Brownlee
Channel: MKBHD
Subscribers: 20 million+
Location: United States
Marques Brownlee, known online as MKBHD, is a prominent tech reviewer and content creator.
He provides in-depth reviews and insights on the latest technology products, including smartphones, laptops, and electric vehicles.
His content is known for its clarity, production quality, and informative nature, making complex tech topics accessible to a broad audience.
Marques has interviewed notable figures in the tech industry and continues to influence consumer tech discussions worldwide.
Name: Linus Sebastian
Channel: Linus Tech Tips
Subscribers: 16.3 million+
Location: Canada
Linus Sebastian, the face behind Linus Tech Tips, offers comprehensive reviews and tutorials on PC hardware, building custom rigs, and exploring the latest in tech gadgets.
His engaging and often humorous approach makes complex technical information digestible for a broad audience.
Linus’s channel is a go-to resource for both tech enthusiasts and professionals seeking detailed insights into the tech world.
Name: Lewis George Hilsenteger
Channel: Unbox Therapy
Subscribers: 24.7 million+
Location: Canada
Lewis Hilsenteger, through Unbox Therapy, brings viewers the latest and most intriguing tech gadgets through unboxing and review videos.
His channel is known for showcasing a wide range of products, from smartphones to innovative tech accessories, providing honest opinions and first impressions.
Lewis’s engaging presentation style has made Unbox Therapy a staple for consumers looking to discover new tech products.
Name: Kevin Stratvert
Channel: Kevin Stratvert
Subscribers: 3.6 million+
Location: United States
Kevin Stratvert specializes in creating tutorials and walkthroughs for a variety of software applications, including Microsoft Office, Windows, and other productivity tools.
His clear and concise teaching style helps users of all levels enhance their digital skills, making his channel a valuable resource for individuals and businesses aiming to improve their software proficiency.
Name: Sara Dietschy
Channel: Sara Dietschy
Subscribers: 931,000+
Location: United States
Sara Dietschy merges technology with creativity, offering content that spans tech reviews, creative workflows, and lifestyle vlogs.
Her channel provides insights into the latest tech products, especially those that aid content creators, such as cameras, editing software, and productivity tools.
Sara’s approachable demeanor and informative content make her a relatable figure in the tech community.
Name: Justine Ezarik
Channel: iJustine
Subscribers: 7.1 million+
Location: United States
Justine Ezarik, popularly known as iJustine, offers a blend of tech reviews, unboxings, and lifestyle content.
Her enthusiasm for technology is evident as she explores the latest gadgets, apps, and software, providing viewers with comprehensive overviews and personal experiences.
Justine’s engaging personality and diverse content appeal to a wide audience interested in technology and its integration into daily life.
Name: Austin Evans
Channel: Austin Evans
Subscribers: 5.65 million+
Location: United States
Austin Evans delivers content focused on tech reviews, PC builds, and gadget comparisons.
His channel is known for breaking down complex tech topics into understandable segments, helping viewers make informed decisions about their tech purchases.
Austin’s approachable style and thorough analyses make his channel a trusted source for tech enthusiasts.
Name: Zach Nelson
Channel: Zach’s Tech Turf
Subscribers: 1.37 million+
Location: United States
Zach Nelson focuses on PC hardware reviews, budget-friendly builds, and tech tutorials.
His channel is particularly valuable for viewers looking to enter the PC building space without breaking the bank.
Zach’s detailed guides and honest reviews assist consumers in navigating the vast world of PC components and peripherals.
Name: Jason Langevin
Channel: JayzTwoCents
Subscribers: 3.8 million+
Location: United States
Jason Langevin, known as JayzTwoCents, offers in-depth content on PC hardware, with a particular emphasis on water cooling and custom builds.
His channel provides tutorials, reviews, and discussions on the latest in PC technology, catering to both novice builders and seasoned enthusiasts.
Jason’s expertise and passion for PC building are evident in his comprehensive videos.
Name: Ranjit Kumar
Channel: Geekyranjit
Subscribers: 3.3 million+
Location: India
Ranjit Kumar, through his channel Geekyranjit, provides reviews and insights on smartphones, gadgets, and various tech products.
His straightforward and honest approach has garnered a loyal following, particularly among viewers seeking detailed information on the latest tech releases in the Indian market.
Name: Arun Maini
Channel: Mrwhosetheboss
Subscribers: 12 million+
Location: United Kingdom
Arun Maini, known as Mrwhosetheboss, offers high-quality reviews and comparisons of smartphones and other tech gadgets.
His channel is recognized for its cinematic production and in-depth analysis, helping viewers understand the nuances of various tech products and make informed purchasing decisions.
Name: Joanna Stern
Channel: Tech Things With Joanna Stern | WSJ
Subscribers: 150,000+
Location: United States
Joanna Stern, a seasoned tech journalist for the Wall Street Journal, brings her expertise to YouTube with reviews and explainers on consumer electronics, technology and the latest advances in the tech world.
Her content includes discussions and interviews with others in the tech space, as well as practical demonstrations and real-world applications of tech products.
Joanna’s content is a valuable resource for consumers seeking to understand how technology fits into their daily lives, as well the latest advances in emerging technologies and AI.
Name: Pratima Adhikari
Channel: GadgetByte
Subscribers: 1.2 million+
Location: India
Niche: Smartphones / Laptops / Tech Reviews
Pratima Adhikari’s GadgetByte channel focuses on reviews of smartphones, laptops, and other tech gadgets, with a particular emphasis on the South Asian market.
Her detailed product reviews and comparisons assist viewers in making informed decisions, especially when considering budget and mid-range devices.
Name: Michael Fisher
Channel: Mr. Mobile
Subscribers: 1.2 million+
Location: United States
Michael Fisher, known as Mr. Mobile, delivers content centered around mobile technology, including smartphones, wearables, foldables, electric vehicles, and related accessories.
His channel is known for its polished production quality, thoughtful storytelling, and nostalgic yet forward-looking perspective on tech.
Fisher combines deep industry insight with a cinematic approach to reviews, offering viewers not just specs and features, but also context—why a device matters, how it fits into daily life, and whether it’s worth your time and money.
His distinctive style and journalistic background make Mr. Mobile a trusted voice for anyone looking to stay informed about the latest in mobile innovation.
Tech YouTubers have become highly influential figures, offering a blend of entertainment and education that resonates with an audience looking for in-depth content and expert advice.
Offering detailed reviews, tutorials, and product comparisons, influencer content is personal and engaging, while still providing detailed technical specifications and expert insights to educate and inform consumers.
From enthusiasts looking for the very best product that edges out the competition to people who just want to know they’re making good buy, creators on YouTube provide:
With detailed, educational content formats and highly engaged audiences, tech influencers help brands build trust, drive conversions, and increase product adoption—especially for complex or high-consideration products.
Tech influencers have built highly engaged communities that trust their recommendations, making YouTube an ideal platform for tech brands in need of high-impact marketing campaigns.
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In 2025, brands are projected to spend $2.35 billion on YouTube influencer marketing—much of it in high-value verticals like consumer electronics, B2B software, and gaming.
YouTube has over 2.7 billion monthly active users worldwide as of 2025, providing tech brands with massive global visibility.
The largest user segment is aged 25–34—a prime demographic for tech and software brands.
YouTube users are relatively evenly distributed by gender, which gives many tech and pc hardware brands advantage because they can reach a broader audience without sacrificing on niche specificity or relevance.
Creator-driven content accounts for 91% of YouTube’s video views, with tech influencers contributing heavily and producing content that outperforms traditional ads in trust and engagement.
Reviews and how-to videos dominate tech influencer output, offering comprehensive insights into gadgets, apps, software platforms, and new releases.
When it comes to influencer marketing for the B2B and tech markets, where trust is critical, YouTube’s long-form, visual content allows influencers to establish authority and credibility, something less feasible on platforms like TikTok or Instagram.
A study focusing on Generation Z’s gadget buying behaviors revealed that 82.5% of participants found YouTube reviews crucial to their purchasing decisions, with 60% expressing strong trust in YouTubers’ opinions.
Among YouTube creators, tech-focused vloggers comprise a major segment of the broader vlogging category (28.5%), often merging relatable lifestyle content with tech reviews and use cases.
Surprisingly, YouTube influencers with over 1 million subscribers in the tech niche—such as MKBHD or Linus Tech Tips—often achieve higher engagement rates (3.4%) compared to micro-influencers (1.9%), bucking the broader industry trend.
YouTube Shorts is now the second most used platform for short form video content, after TikTok, with tech creators now using Shorts to tease product features, launch announcements, and quick tips.
Over 70% of YouTube viewers use the platform for help with a problem they’re having—ideal for software troubleshooting, setup guides, and tutorials that tech brands can leverage.
These statistics highlight why YouTube is one of the most effective platforms for tech brands to take advantage of current influencer marketing trends.
Tech YouTubers have transformed how audiences engage with technology—bridging the gap between brands and consumers through authentic, informative content.
Their influence is powerful, and their reach continues to grow as more people look to creators they trust for advice and product recommendations.
Whether you’re looking for your next device or want to keep pace with emerging trends, these YouTubers are a valuable source of insight—and a powerful partner for brands navigating the world of influencer marketing.
Some of the top tech review channels for detailed, honest and unbiased include Marques Brownlee (MKBHD), for insightful deep dives into smartphones, EVs, and emerging tech, Dave Lee (Dave2D) for practical, minimalist reviews on laptops, phones, and accessories with a strong focus on usability, and Michael Fisher (Mr. Mobile), who blends tech nostalgia with forward-thinking reviews of mobile devices and wearables. Check out the full list for more of the top tech review channels on YouTube.
If you're interested in PC hardware, gaming rigs, or custom builds, top channels to watch include Linus Tech Tips, which is a go-to source for PC builds, component reviews, and tech experiments, Gamers Nexus, which provides technical deep dives and testing with an engineering-focused approach, and JayzTwoCents, which combines humor with hands-on tutorials for building and optimizing PCs. Check out the full review for more of the top tech YouTube channels for reviews, hardware recommendations and build guides.
Tech YouTubers show products in real-life use cases, offering their personal, authentic opinions, and providing visual comparisons and tutorials that are easier to follow than written guides. As experts in their niche, they offer unique value when you’re looking for detailed, comprehensive information from someone who really knows they’re talking about. Tech YouTubers are a great way to research products before making a purchase, so you can find the right one for your needs and get the most from your investment. Check out the full review to find the best tech YouTube channels to watch and learn from.
YouTube influencers offer tech brands a unique opportunity to drive brand awareness, trust and conversions through content that provides detailed information and expert insights. Tech YouTubers Demonstrate products in real-world scenarios, which helps potential buyers visualize usage, Provide trusted opinions, often seen as more authentic than traditional ads, and Reach targeted audiences, such as gamers, developers, or mobile enthusiasts, through niche-specific content. A well-matched collaboration can have a huge impact and provide the kind of educational content your product deserves, in an accessible and entertaining format.
When selecting a tech influencer for a marketing campaign, brands should consider Audience Alignment: Does the creator's audience match your target customer (e.g., gamers, developers, business users)?, Content Style & Tone: Is their delivery technical, lifestyle-focused, entertaining, or educational—and does that align with your brand? Engagement Rate & Credibility: Look beyond views and subs—check likes, comments, and how the audience engages with content, Transparency & Authenticity: Influencers who are selective about brand deals tend to be more trusted by their viewers. Read the full review for a list of the top YouTubers for tech brands to collaborate with.
Aspire: Why Marketers Are Going All-In on YouTube Influencers
CMSWire: YouTube Holds Top Spot for Creator Content and Product Research for Second Consecutive Year
Exploding Topics: YouTube Content Creator Statistics (2025)
Global Media Insight: YouTube Statistics 2025 (Demographics & Users by Country)
Hootsuite: 38 YouTube Stats Marketers Need to Know in 2025
Market Research Future: Influencer Marketing Market Report (2034 Forecast)
Nielsen: 2025 On-Target Report: Audience Insights to Power Your Strategy
Wyzowl: Video Marketing Statistics 2025
Tech YouTubers have become a go-to resource for consumers to discover, learning about, and stay up t...
Tech YouTubers have become a go-to resource for consumers to discover, learning about, and stay up t...
Tech YouTubers have become a go-to resource for consumers to discover, learning about, and stay up t...
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