Outsourced SDRs: 10 Best Companies and the Ultimate Guide [2025 Review]

It is 2025. Technology and social media platforms have made reaching potential customers at scale easier than ever. However, you need a great sales team to act on all the leads.

What if you don’t have the resources to recruit, hire, and train a great internal sales team? And what if you don’t need a full internal team year-round?

That’s where outsourced Sales Development Representative (SDR) companies come in!

Not only can outsourcing SDRs save you 70% over hiring an in-house sales rep, but they are often more skilled and experienced, which translates into more leads and conversions!

This article will cover everything you need about outsourcing SDR. Plus, we’ll give you a rundown of the ten best companies so that you can make an informed decision.

What is an Outsourced Sales Development Representative (SDR)?

To put it simply, outsourcing SDR is when a company hires sales professionals from a third party to conduct sales activities:

• Sales strategy: research and identify target markets
• Sales prospecting: outreach and cold calling
• Sales funnel management: build a sales pipeline, quality, and nurture leads, manage potential client’s records
• Account management: communicate with existing clients, resolve problems and complaints, identify gaps and upsell

Organizations with lower sales budgets can benefit significantly from it. When outsourcing your sales reps, you don’t have to spend time and money on recruiting and training them. You also have the flexibility on team size.

On the other hand, B2B and SaaS companies can find it helpful during a massive growth period. The extra sales reps help to fill their pipeline while the company hires and trains additional in-house reps.

Our Top 10 Picks

1. SalesRoads

 

2. Martal Group

3. Operatix

4. Uproar Partners

5. Belkins

6. CIENCE

7. Lunas

8. SALESDOCk

9. Leadium

10. Bandalier

Outsourced vs. In-House SDRs

Time Savings

According to Hubspot, the average tenure for an in-house SDR is only 18 months, meaning you’ll need to hire and onboard new sales reps several times a year if you have an in-house team.

Doing this will divert resources and time from other aspects of running your business, as you’ll need to:

• Post and market the job opening and sometimes engage in recruiting services
• Screen and interview candidates
• Train and onboard your sales reps

Hiring an SDR company will significantly save you time and energy.

Cost Savings

Hiring and training costs can quickly add up, especially with the sales industry’s high turnover rate.

Salary and benefits are next. The United States Bureau of Labor Statistics found that employer costs for employee benefits are upwards of 30% of the base salary. This means the total amount you can expect to spend on a single SDR per year is around $100,000.

In contrast, when outsourcing an SDR through a third-party company, the average cost for a single sales rep is $2,490 per month or $30,000 per year. Substantially lower than hiring in-house reps. Let’s also not forget the additional support cost.

If you want to learn more about the difference, check out this video by SalesNash.

Reasons to Keep Sales Efforts In-house

On the other hand, recognizing and mitigating potential outsourcing challenges is important if you decide to proceed.

• Control of sales development process, company intellectual property, customer data, and hardware
• Communications and alignment with your customer messaging, pricing models, and marketing strategies due to likely less ongoing training
• Cultural differences, whether it is company culture or even business culture, should you go for all remote work, or even an offshore SDR for further savings

How to Choose the Right Outsourced Company and How to Measure Them

In order to understand which outsourcing service is the right one for your business, you need to know what exactly you’re looking for.

The size, budget, and goals of your company are all deeply important when it comes to choosing a third-party sales rep company.

But, once you’ve got all that figured out, there are other factors that need to be considered before you hire one:

• What are their prices compared to other SDR companies?
• What do they promise (in terms of turnover and communication)?
• How extensive are their services?
• How do they track progress?
• Do they offer several packages to meet their client’s needs?

Ways to track and measure an outsourced sales service include sales performance KPIs for:

• The number of emails sent per week/month
• Open rates
• Reply rates
• Call screening
• Sales
• Their conversion rate for every step in the funnel

A good service will be transparent and give you access to the data/reporting you need to keep track of their progress and the results they’re driving for your business.

Of course, the best kind is the one that meets your needs at the best price.

Conclusion

Outsourcing to an SDR firm is a low-cost option for businesses that don’t have the resources to recruit, hire, and train their own sales reps or don’t need a full sales team all year long.

Moreover, studies have shown that your company can save a lot of money if you hire a reputable service instead of doing it in-house.

So, if you want to grow your business and increase sales, an SDR-as-a-service company might be just what you need!

References

Hubspot: The Biggest Threat to Sales Teams in 2021 Isn’t Losing Clients

FullFunnel: Why An Outsourced SDR is Cost Effective

United States Bureau of Labor Statistics: News release

TaskDrive: How Much Your SDRs Cost You