The construction industry is evolving in the digital era, making a robust online presence crucial for contractors seeking growth and new clients.
Many construction firms, however, often lack the in-house expertise to create and execute successful digital strategies.
This is where specialized construction marketing agencies come in to help contractors through the intricacies of digital promotion, employ tried-and-tested lead-generation techniques, and propel conversions for growth and revenue.
This review details the top agencies for construction and contracting businesses, offering comprehensive services designed to meet the industry’s unique challenges.
A strong digital marketing strategy is essential for attracting new clients and growing your business.
However, developing and executing effective ad campaigns requires specialized expertise that many contractors lack in-house.
A specialized construction marketing agency can help your contracting business in several key ways:
Here is our curated list of the best specialist construction and contractor advertising firms:
AGENCY SNAPSHOT
Founded: 2017
Location: Charlotte, NC, USA
Number of Employees: 11-50
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
This agency was founded by Logan Jaynes, whose own father was a contractor. Contractor Growth Network (CGN) assists contractors by connecting them with proven marketing practices tailored to the industry’s unique challenges.
Testimonials from satisfied clients highlight CGN’s expertise, responsiveness, and ability to deliver results, such as increased leads, solidified branding, and improved websites.
The agency’s mission is to help contractors take control of their businesses and generate consistent revenue through better marketing.
AGENCY SNAPSHOT
Founded: 2003
Location: Charlotte, NC, USA
Number of Employees: 11-50
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
The Timmermann Group is a full-service digital agency helping home builders, contractors, and other construction businesses grow their online presence and attract more clients.
Founded in 2003, the agency has over 50 seasoned professionals who offer various expert services.
The agency has a strong track record of delivering measurable results for clients across the construction industry, from regional home builders to national contractors.
AGENCY SNAPSHOT
Founded: 1986
Location: Maidstone, Kent, UK
Number of Employees: 11-50
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
Founded in 1985 and based in Kent, England, Fabrick takes a sector-focused approach, working exclusively with clients in the construction, property, architecture, and contracting space.
They have extensive knowledge of the challenges construction, property, and architecture businesses face and use this expertise to deliver impactful online and offline ad campaigns.
This award-winning agency has worked on projects across Europe and the world.
Fabrick is known for its friendly approach, taking the time to understand each client’s unique business goals and challenges.
AGENCY SNAPSHOT
Founded: 2004
Location: Derbyshire, UK
Number of Employees: 11-50
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
Since 2004, the JDR Group has worked with electrical contractors, builders, M&E contractors, kitchen and bathroom companies, and other construction-related businesses.
JDR Group aims to help contractors get to the top of Google search results, target the right leads, and showcase their work to attract a consistent flow of new business.
The agency works with small and medium-sized businesses, and has a team of over 30 digital experts.
The JDR Group is a HubSpot-certified agency providing inbound marketing services to its clients.
AGENCY SNAPSHOT
Founded: 2010
Location: Florida, USA
Number of Employees: 1-10
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
Focusing exclusively on the construction industry, Construction Marketing Inc. is a full-service marketing, branding, and web design firm based in Florida.
It offers a variety of services tailored to construction companies, including content marketing, SEO/SEM, website design, recruiting campaigns, and print advertising.
They also help their clients stand out with professional, customized photography and videography that showcases their expertise and capabilities.
AGENCY SNAPSHOT
Founded: 1999
Location: Arizona, USA
Number of Employees: 11-50
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
Elevation Marketing is an integrated B2B marketing agency based in Gilbert, Arizona.
Founded in 1999, this agency specializes in developing data-driven marketing strategies and building memorable brand experiences for B2B clients across various industries, including construction.
The agency is known for its exceptional creative design, unparalleled research, and proven B2B acumen.
AGENCY SNAPSHOT
Founded: 2018
Location: Chapel Hill, NC, USA
Number of Employees: 1-10
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
The Builders Agency prides itself on fostering long-lasting partnerships with clients.
It works closely with businesses to craft success plans and stays engaged throughout the process, ensuring that objectives are met and growth is sustained over time.
This agency offers a comprehensive suite of digital marketing services that allows them to be a one-stop-shop for businesses looking to enhance their online presence and gain qualified leads.
They have a proven track record of success, as evidenced by case studies like helping a pool contractor in Los Angeles generate more leads and grow their business.
AGENCY SNAPSHOT
Founded: 2016
Location: Toronto, Canada
Number of Employees: 1-10
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
A Toronto agency, Noetic Marketer has worked with leaders in the construction and contracting industries, helping companies like landscapers, stonemasons, roofers, and custom home builders grow their businesses.
As a results-driven agency, Noetic diligently tracks campaign performance and makes optimization efforts to improve results every step of the way. You can expect a strong return on your marketing investment.
Noetic Marketer’s extensive experience, customized strategies, client-focused approach, results orientation, and transparency make them an ideal choice for construction and contractor marketing in Toronto.
AGENCY SNAPSHOT
Founded: 2015
Location: Charlotte, Norwich, UK
Number of Employees: 1-10
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
With over 40 years of combined experience in construction, Time54 has a comprehensive understanding of the industry and how to effectively communicate with architects, specifiers, developers, contractors, designers, and installers.
By focusing on specific needs, leveraging SEO, content, email, and tracking specification, and following a collaborative process, Time54 helps construction clients increase their visibility, drive more inquiries, and grow their business.
Time54 uses targeted strategies like SEO, thought leadership content, strategic emails, social media, and trade show advice to enhance brand presence and generate leads within UK construction projects.
AGENCY SNAPSHOT
Founded: 2012
Location: California, USA
Number of Employees: 1-10
KEY SERVICES
NOTEWORTHY CLIENTS
WHY CHOOSE THEM?
Contractor Gorilla has over 14 years of experience working with all construction companies, including general contractors, roofers, HVAC, plumbers, and more.
The agency prides itself on being ROI-obsessed and transparent in its approach.
Contractor Gorilla has completed 3000+ contractor website projects and has an impressive portfolio of case studies demonstrating significant results for clients.
They have over 400 5-star reviews, indicating a strong commitment to customer satisfaction.
Here are some of the most effective online marketing services for construction companies:
A professional, mobile-friendly website is the foundation of your online presence. It should be optimized for lead generation with clear calls-to-action, easy navigation, and compelling content that showcases your capabilities.
By leveraging a combination of these services, construction companies can attract more qualified leads, nurture them effectively, and ultimately drive more business.
Working with a specialized construction marketing agency can help you develop and execute a comprehensive strategy tailored to your unique needs and goals.
Optimizing your website for search engines is crucial to attracting more qualified leads. This includes keyword research, on-page optimization, link building, and local SEO to rank higher in local searches.
Targeted PPC campaigns on platforms like Google Ads and social media can drive immediate traffic and leads. Effective PPC requires thorough keyword research, ad copywriting, and bid optimization.
Creating valuable content like blog marketing posts, videos, and case studies helps establish your expertise, build trust, and attract potential customers searching for the solutions your business provides.
Maintaining an active presence on platforms like LinkedIn, Facebook, TikTok and Instagram allows you to engage with your audience, share content, and build relationships.
Well planned and carefully targeted paid social media ad campaigns will drive leads and new clients, and help your business gain more followers on social channels.
Nurturing leads with email campaigns is an effective way to stay top-of-mind and guide prospects through the sales funnel.
An experienced agency will develop a sound email outreach strategy, advise on the best content to provide, and ensure that your email campaigns are set up for high deliverability and executed to optimize campaign success.
Summary: The Best Digital Marketing Tools For Construction & Contractor Companies
Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Content Marketing, Social Media Marketing, Email Marketing, and Professional Website Design are some of the most powerful internet marketing services that can help construction companies grow their leads and generate more business.
Watch this video from Mike Claudio, who to learn more about generating leads for your contracting business:
The construction industry’s digital evolution has made a robust online presence essential for contractors seeking growth and new clients.
Specialized construction marketing agencies can provide the expertise many firms lack in-house to create and execute successful digital strategies.
These partners employ proven lead-generation techniques, including professional website design, SEO, content marketing, social media management, and targeted advertising.
By working with an experienced construction marketing agency, contractors can attract more qualified leads, showcase their capabilities, and propel their businesses to new levels of success.
Digital marketing helps construction companies attract new clients by enhancing their online visibility and presence through tactics like search engine optimization, targeted advertising, and content marketing that positions them as industry leaders.
By effectively implementing these digital strategies, construction firms can expand their geographic reach, generate more qualified leads, build brand reputation, and drive business growth in today's competitive landscape
The targeted, measurable, and low-cost nature of digital marketing makes it a very cost-effective way for construction companies to promote their services and grow their business online. Tracking key metrics and optimizing efforts is crucial to maximizing ROI.
By partnering with a construction marketing specialist, you gain access to the latest digital marketing tools, strategies and best practices to maximize your visibility, generate high-quality leads, and win more profitable projects. The targeted, measurable nature of digital marketing makes it a cost-effective way to grow your construction business.
WebFx: 26+ Construction Marketing Statistics for 2024
Adapt Digital Solutions: The Harsh Realities of Marketing a Construction Company in Competitive Areas
Venveo: How To Create A Marketing Plan For Your Construction Company
Blue Corona: 50+ Contractor Digital Marketing Statistics