9 Best Digital Creative Agencies in North America and UK [2021 Full Review]

In a world of abundance, branding plays a bigger role than ever before. Businesses that don’t invest resources in accurate and informative branding and storytelling are losing out big time. While branding might seem to only require basic design skills, it’s actually more complex and is best left to the pros. So, if you thought…

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11 Best Esport Marketing Agencies in North America and the UK [2021 Full Review]

Marketing a product in the Esport world is not the same as other marketing environments. The E-Sport world is unique in so many ways. Therefore sole marketers or marketing teams that promote the beauty industry don’t necessarily know how to promote the Esport industry like a professional Esport marketing agency. Unfortunately, many marketing agencies claim…

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16 Best Mobile Marketing Agencies in North America and UK [2021 Full Review]

Once businesses have developed a mobile app or game, the problem lies in marketing their product to the masses. Mobile marketing has its own novel techniques, so just your average marketing techniques won’t do the trick. The solution is simple. Hire a mobile marketing agency!  21% of Millennials open apps 50 times daily, and the…

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18 Best Video Marketing Agencies in North America and the UK [2021 Full Review]

Video marketing is one of the best ways to increase awareness, engagement, and conversions. Adding video content to all your marketing channels improves their performance by garnering attention, improving trust, and keeping your audience engaged for longer. The problem is, how do you regularly create great video content and how do you use it effectively,…

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16 Best Conversion Rate Optimization (CRO) Agencies in North America and the UK [2021 Full Review]

Many businesses find that they can generate traffic and traction, but this doesn’t optimize their bottom line one bit. This can be very frustrating! The solution is that these businesses need to ramp up their conversion rates. This is where hiring a CRO (conversion optimization rate) agency comes in. The process of CRO describes increasing…

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17 Best SaaS Marketing Agencies in North America and UK [2021 Full Review]

Building a profitable software as a service (SaaS) company is challenging for many entrepreneurs. There is so much to do. If you’ve found yourself in this boat, you’ve come to the right place! This article will examine which SaaS marketing agency in North America and the UK can help your business. Annually, the SaaS market…

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10 Best Virtual Event Platforms to Use in 2021 (Updated)

Virtual event platforms are essential software in 2021. No surprises there, in 2020 – a year of closed offices, social distancing, and travel restrictions – virtual events were up by 1000%! From events marketing to virtual trade shows, virtual events have become a mainstay of our daily lives, enabling everyone, from brands to content creators…

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Ambassador Marketing – The Definitive Guide for 2021 and Beyond

In 2021, Ambassador Marketing is the key to successfully reaching your target audience in the most authentic, credible and trusted way possible. Online and offline, we’re completely saturated with advertising messages. We’ve become all but immune to traditional advertising methods and we’re turning more and more to people like us for trusted and authentic recommendations….

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VIP Customers: How to Identify Them and How to Treat Them (2021 Guide)

Every business has those extra-special, extra valuable, VIP customers. They’re the ones who generate the most revenue for your business and the ones worth rolling out the red carpet for. The problem is, how do you identify them and how should you treat them to make sure they’re with you for life? In this guide,…

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9 Best Cold Email Software to Launch Successful Campaigns in 2021 (Full Review)

Companies spend thousands of dollars on email marketing and social media posting to increase their sales and keep existing customers coming back. However, when it comes to the acquisition of new customers, cold emailing is still out there among the top best acquisition channels for both retail and tech companies. An efficient cold emailing campaign…

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Outsourced Affiliate Program Management: Complete Guide – Dos & Don’ts in 2021

When an affiliate marketing program is properly managed, it can be your most profitable marketing channel. The problem is that many businesses leap into building their affiliate program, without considering what it takes to manage it effectively.  Poorly managed affiliate programs falter and fail, draining company resources and wasting a massive opportunity for revenue generation….

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5 Best Online Course Platforms for Course Creators in 2021

Online learning and training have become an essential part of every online business. Creating and selling online courses can be very profitable and rewarding as well. Many professionals achieved 6 and 7 figure incomes through their online courses. The whole e-learning market is expected to exceed $300 Billion by 2025, and that includes both individuals…

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4 Best Influencer Marketing Research Tools + A Simple Guide (2021)

In this guide, we’re looking at influencer marketing research, what it entails, and the tools you can use to create the most successful campaigns for your business. Influencers allow you to reach a huge, engaged and receptive, audience. With the rise of social media, influencer marketing has become a mainstream and extremely effective marketing channel….

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Social Media Contest: How To Run & Generate Lots Of Leads in 2021

Lead generation is the pinnacle of marketing, but here’s the problem-businesses don’t have thousands of dollars to pour into it. Running a social media contest is an excellent opportunity for your business to raise brand awareness and optimize its lead generation strategy.  We’re going to give you the seven steps for running a social media…

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17 Copywriting Software Tools To Craft A Killer Copy in 2021

High-quality, persuasive copywriting is an essential marketing component for every business. But unfortunately, most brands find that their copy doesn’t achieve their desired business objectives. Either because of a lack of powerful copywriting software or just poor copy. We don’t want that happening for your business. So, we have all the details on what makes…

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13 Best Sales & Marketing Funnel Builders and How to Simply Create yours [2021 Hacks & Secrets]

The reality is that most businesses have a vague idea of why their web traffic just doesn’t convert. And if you’re like most entrepreneurs, losing 90% of web traffic because they don’t convert is painful! It’s difficult watching your capital and time get flushed down the drain. For this reason, understanding how your marketing and…

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Customer-Centric Strategy: How to Transform Your Organization in 2021 (Guide)

In this guide, we’re covering everything you need to know to implement a successful customer-centric strategy for your business! We’ll cover what customer-centric means, the benefits and challenges of customer-centricity, and how to implement a successful strategy for your business in 2021.   Customer-centricity is a way of doing business that focuses on the needs…

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Peer to Peer Marketing: The Complete Guide for 2021 +Examples

Easily connecting with consumers and business partners is a shared challenge amongst almost every enterprise. But peer-to-peer-marketing makes this possible. Our detailed guide will cover the most beneficial information on peer-to-peer-marketing, including eye-opening statistics and the best strategies. Peer-to-peer-marketing is an old method of targeting and reaching out to stakeholders who are valuable to your…

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7 Best Review Apps for Shopify in 2021 to Increase Trust

Many E-commerce stores struggle to instill long-lasting trust in their consumers. Therefore, it’s essential to showcase the best and most persuasive customer reviews.  We’re going to dig into the best review apps for Shopify to win over customers and add creditability to your business.  Positive reviews prove to potential customers that your brand is legitimate,…

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The 6 Best Social Proof Apps to Increase Sales in 2021 and Beyond (Review)

In this review, we’re looking at social proof apps for e-commerce stores and how they can help you build trust, credibility and boost your sales in 2021! We will cover what social proof is, how it works and why it is so important. We then go on to review the 6 best social proof apps…

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Shopify Upsell Apps: The Best Picks in 2021

Many online stores (like yours) contribute copious amounts of time, effort, and capital into making thier brands a success. But these online stores miss out on a fair amount of profit by not upselling. In this article, we’re going to speak about Upselling and the 7 Best Shopify Upsell apps to help you successfully get…

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B2B Loyalty Programs: 3 Examples, Best Practices and What Works in 2021

Every day we see Business-to-Consumer (B2C) loyalty programs all around us. However, Business-to-business (B2B) loyalty programs are far rarer. This makes acquiring the correct information to launch a successful B2B loyalty program and finding constructive examples very difficult. But we’re here to give you everything you need to know about B2B loyalty programs including, the…

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Customer Appreciation: 13 Easy Things to Do Today (Guide)

This guide is all about the practice of customer appreciation! We’re going to look at what customer appreciation is, why it’s important and different ways of showing your customers that you appreciate them. We also give you some tips to make the most of your customer appreciation strategy in 2021.    We know you appreciate…

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Shopify Landing Page: Build a High-converting Page in 2021

Do you want to accelerate your brand’s sales conversions?  You’ve come to the right place! This article will dissect how to build a Shopify landing page that drives insane sales in 2021. Landing pages are standalone webpages that encourage your target audience to take an action aligned with your business’s aim. For example, if your…

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E-commerce CRM: The Best Software For 2021

E-commerce CRM (Customer Relationship Management) software takes customer relations to the next level!  This article will take an in-depth look at why E-commerce CRM is a “must-have” for any online store. And which tools are currently the best in the market.  Maintaining and evolving customer relations are essential as it helps brands gain brand loyalty,…

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Referral Marketing Strategy: Building a Growth Engine in 2021 [Guide]

In this guide, we’re covering how to develop a great referral marketing strategy and how to build a successful program for your business.   We will define referral marketing and discuss the benefits of referral marketing strategies. We then show you how to measure your progress and which metrics to use. Then we will show…

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10 Best Employee Advocacy Platforms to Succeed in 2021

Employee advocacy platforms are essential for running a successful advocacy program! More and more businesses are harnessing the power of their employees to act as ambassadors and gain huge benefits in organic reach, improved trust, and brand awareness, and boost sales. The problem is that an employee advocacy program is hugely challenging to put together,…

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21 Mind Blowing Employee Advocacy Stats [2021 Guide]

It’s 2021 and we’re well and truly into the age of social media. As a business, you need to leverage your social media presence more than ever to succeed. Building brand awareness, a great reputation, and becoming an easily recognized and trusted company are key to success in the noisy marketplace of an online world….

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Employee Marketing: The Definitive Guide for 2021 and Beyond

In this guide, we’re covering what employee marketing is, why employee marketing is important and how to do it successfully. Internal marketing is just as important as external marketing. The importance of employee communication is a very well-established principle. However, communication and the transfer of information alone is not enough. When it comes to reaching…

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7 Amazing Employee Advocacy Benefits [Guide]

In this guide, we’re exploring some of the amazing employee advocacy benefits and how an employee advocacy program can take your business to the next level! Every business needs a strong online presence, especially on social media, to build its reputation and become a trusted solution. People trust people much more than entities. Positive reviews,…

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6 Best Employee Advocacy Programs and How to Build Yours in 2021 (Guide)

In this guide, we’re looking at 6 of the best employee advocacy programs, and key takeaways you can use in your program for success in 2021. As social media and online networking have become central to everyday life, so has social media marketing and selling. Employee advocacy is one of the most effective ways to…

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Data-Driven Marketing: The Definitive Guide for 2021 + 4 Examples

Many companies have been hearing about data-driven marketing and feeling like they are missing out. This could be true and false at the same time.  If you have altered any marketing campaign based on results from an existing campaign, you have engaged in data-driven marketing. Does this mean you did it right? Regardless of the…

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The Top 5 Successful Referral Programs: What You Can Learn For 2021

Generating leads and securing loyal customers can be one heck of a hassle. But nothing is impossible! Today we’re going to discuss how to leverage more consumers for your business using referral marketing. This marketing tactic, as the best referral programs prove, can accelerate your brand’s revenue by encouraging consumers to do business with you. …

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11 Best E-commerce Help Desk Solutions – Full Review & Guide [2021]

In this guide, we’re going to show you how e-commerce help desk software will streamline your customer support to boost your sales. We’ll cover how it works, how it helps your business, the important features to look for and how to choose the best solution for your business. To make it even easier, we’ve also…

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Intent Marketing: The Simple Guide To Generate More Sales in 2021

How can I generate more sales? A question most businesses are asking themselves every day. Well, you can remain with the tried and tested methods, but we all know it’s not the best way to remain competitive. But don’t throw away what works just yet! Rather look at ways to make it work better. The…

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11 Best Digital Marketing Strategy Agencies in 2021 That Will Boost Your Sales

I’m sure you’ve heard the phrase “If it works, don’t mess with it”? Well, if this is true, then why bother with new ideas? And, if only digital marketing was this simple! The truth is that even if your marketing strategy is on point and has an excellent return on investment (ROI), you WILL NEED…

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11 Best Shopify Email Marketing Apps & Platforms in 2021

Looking for the best Shopify email marketing apps? If you’re having trouble finding the right one for your needs, we’re here to help! There are so many email marketing apps available, and many of them are quite similar in both features and price. In such a sea of sameness, how do you find the right…

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Cold Email Strategy: 10 Step Guide + Case Studies in 2021

Cold or bulk email marketing in the hands of smart marketers can be a huge boost to your sales and marketing strategy. However, people often misunderstand the true purpose of cold emails or they give up way too early.  This has given the humble – yet powerful! – cold email a bad rap. Whether you’re…

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Discount Marketing: The Must-Read Guide in 2021 (Pros and Cons)

Let’s face it. Your business could have obtained 10X results by now if you only knew what to do and how to do it. There’s no limit when it comes to growth and no strict rules when it comes to improvising ideas. The problem is that most marketers and entrepreneurs forget that marketing is very…

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14+ Best Performance Marketing Agencies in 2021 and How to Choose One [Updated Worldwide Review]

Outgrown your digital marketing agency? In the world of digital marketing, performance agencies are the ones doing the most to bring in tangible ROI for their clients. The hard part is finding the right fit for your business. Which is why review lists like these are so helpful. We’ve done the legwork for you and compiled…

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10 Best Email Marketing Agencies for 2021

Email marketing isn’t dead. In fact, it’s fully alive and still very effective- especially today! Maybe you have an email list just sitting on your computer that you’re not too sure what to do with. Or maybe you’ve been using your email list, but haven’t been able to use it to your business’s full advantage….

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Referral Link: The Simple Guide (How, Why and When to Use One in 2021)

Referral links are ingrained in the digital marketing techniques associated with the current advertising strategy of any company selling products or services. According to Market Force, 81% of online customers in the United States get influenced by social media feeds or friends and family to make purchase decisions. Also, 78% of these people consider social…

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The Importance of CRM in Digital Marketing [2021]

Customer relationship management (CRM) is a critical component of a successful digital marketing campaign. CRM is the backbone that creates a sturdy base for the promotion and sales of any product or idea. Basically, CRM refers to a set of applications that you will use to manage things like customer databases, customer interactions, and everything…

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10 Best Pay Per Click Agencies for 2021

Are you searching for some of the best Pay Per Click Agencies out there, to help guide you through your ad campaigns? I bet you’re also a little tired of doing it alone or maybe you’re over the costly output with minimal return? When some people hear PPC they think ‘complicated!’ But when done the…

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9 Best Software Review Websites to List Your Solution On in 2021

Software review websites are a great way to introduce and present your solution to potential customers. They offer a level of trust and recognition for your brand and their ratings and reviews significantly influence purchase decisions. With an overwhelming number of software review websites available, it can be challenging to select the right one! To…

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7 Super Easy Ways to Find YouTube Influencers for Your Brand in 2021

Let me guess: your business started out so promising. You have a great product and your customer service is impeccable. Your marketing and affiliate programs are in place, and your website is on point. You’ve done everything right, yet your business isn’t growing. What are you missing? The answer is clear: influencers! You need to…

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Podcast Topics: The Simple Guide to Finding Captivating Topics in 2021

Podcasts have been around for a long time. Often free and easily available, they cover a variety of topics and help content creators to tap into every demographic or market. Driven by technology advancements and a shift in how we consume content, podcasts have really picked up recently. Podcasts are a handy companion for all…

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Online Reputation Management: The Full Guide and Best Tools for 2021

The definition of online reputation management can be explained as the ongoing task that serves to create, cultivate and maintain your business’ brand. It is all about perception and managing that perception amongst consumers online. This includes: Review monitoring Social media monitoring Review generation Reporting and analysis Response management Sentiment analysis All of the above…

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Fake Follower Check: 5 Ways to Check if Your Influencers are Real + Free Tools [2021 Update]

Over 57% of American businesses use influencers as a way to increase awareness of their brand. With the help of a popular and well-respected influencer, you can open your business up to a new audience. However, you will need to do your homework before using a particular influencer to promote your brand. Below is some…

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41 Customer Loyalty Statistics & 10 Benefits for SMEs [2021 Update]

Author Bio: Daniel Ndukwu is the founder of KyLeads. There, he helps small businesses and publishers understand their audience and grow their email lists using smart popups and quizzes. 

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Brand Loyalty: The Definition & 5 Ways to Build It to Last in 2021

Brand loyalty might be the only thing that counts.  A bold statement, eh? But, clearly when there are so many competitors offering competitive prices what’s to stop customers from swaying? Who’s to stop them from choosing a brand with steeper discounts? That’s why developing brand loyalty is crucial for lasting success. The Difference Between Brand…

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5 Successful Influencer Marketing Campaigns You Need to Emulate [2021]

Running successful influencer marketing campaigns can be challenging. First, there’s the time it takes to search influencer marketplaces for influencers who can effectively promote your products. Then you have to manage the influencers to ensure they provide quality content and don’t cross the line. Ensuring that their content is relevant to your target audience is…

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8 Best E-Commerce Marketing Tools You Must Know About in 2021 and Beyond

E-commerce is more competitive than ever in 2021 and growing exponentially as a proportion of global sales. With platforms like Shopify, Woocommerce, and even Magento, setting up an online store in this day and age is easier than ever. However, with growth comes sophistication, and this has led to some brilliant software development that assists…

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14 Best Influencer Marketplaces & Platforms in 2021 and Beyond (Full-Review Updated)

Marketers, we’re going to tell you all about influencer marketplaces in this review. Are you’re still manually searching on Instagram, answering numerous DMs, and vetting hundreds of unqualified influencers? Stop right now. Influencer marketplaces and platforms are great solutions to reducing the amount of time spent on profiling and connecting with new influencers –  time…

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4 Best Brand Ambassador Management Software in 2021 [Review]

What are the most challenging parts of running an ambassador or influencer program? According to the 2019 Influencer Marketing Report: 36% of marketers stated that finding influencers to participate in campaigns and programs is the most challenging, while 24% chose “management of contracts and deadlines” as the most challenging. Did you know that there are…

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The 9 Best Brand Ambassador Programs and How to Simply Create Yours in 2021

Is it becoming increasingly difficult to get your products in front of the right people these days? If you’ve fallen behind with your ambassador marketing strategy, it can be even harder as ad-blockers are also starting to deeply impact marketing budgets. What if we told you that old school is still cool? According to Global Web Index:…

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Customer Marketing: The 2021 Guide [+ 3 Powerful Strategies & Examples]

Not all customers are the same. Of course, we know this! So, why are marketers still ignoring the immense impact that customer marketing strategies have on sales? This could boil down to a number of reasons, such as: A lack of understanding of the definitions of customer marketing and retention strategies A disconnect between marketing…

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17 Best Lead Generation Software for B2B and B2C in 2021

“Lead generation is a breeze,” said not a single business owner, marketing manager, or anyone involved in this process. Ever. Regardless of the complex challenges businesses have to overcome, lead generation is still a critical aspect that directly influences the B2B and B2C bottom line. According to the statistics, 65% of businesses say that generating…

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22 Best Magento 1 & 2 Extensions You Should Install Today (Updated 2021 List)

Magento is one of the most well-known e-commerce platforms known to man, some might argue it’s even the most well-known. They won’t be far off either. Even though Magento is so widely used by e-commerce entrepreneurs, from all around the globe, many still find it somewhat complex, compared to Shopify for example. E-commerce Platform Statistics:…

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11 Demand Generation Strategies that will Skyrocket Your Brand in 2021

When you think of demand generation, it may seem synonymous with lead generation but there are certain differences between the two. Think of the former as the step before entering the lead generating mode. So, what works for generating demands? To answer this, we’ll break down some of the key strategies involved in getting people…

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10 Best Affiliate Management Software and How to Manage Your Affiliates in 2021

There are many, many different affiliate management software solutions to choose from and it can be overwhelming to compare features, pros and cons, pricing… The list goes on! To simplify the process, we reviewed and rated dozens of platforms to narrow it down to this list of the 10 best affiliate managment tools. What Do…

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Top 42 Digital Marketing Experts & Influencers in 2021 You Should Be Following [Updated]

Keep seeing the same 3 digital marketing experts in your LinkedIn feed? Or is your digital marketing strategy starting to look a little templated these days? Digital Marketers are some of the most versatile and creative professionals around, and they operate in such a broad, ever-changing landscape. We’ve curated a list of global experts and…

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Retail Marketing Strategy: The Ultimate Guide for 2021 and Beyond + Examples

Retail marketing as a whole doesn’t get the attention it deserves.  Most people focus on e-commerce alone, and the potential it has, but in reality, it only accounts for 14% of global retail sales. The other 86% comes from people walking into stores and buying products in person.  This presents a unique opportunity to use…

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4 Types of Influencers in 2021 and How to Choose the Best Influencers

As influencer marketing keeps growing, more businesses are deciding to create their first campaigns. According to Business Insider, by 2022 the influencer marketing industry is expected to become a $15 billion industry. With that in mind, there is an opportunity for brands to launch a sponsored collaboration with an influencer. This will increase your brand…

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Loyalty Marketing – The Definitive Guide for 2021 and Beyond

Loyalty Marketing has been a part of marketing strategies for years. Recently, it has started to emerge as a new wave of marketers turn their focus towards retention and loyalty. But, customer acquisition is everything, right? Nowadays, marketers are still investing the majority of their time and budget in the big question: “How do I…

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7 Mind Blowing E-commerce Email Marketing Stats [2021 Update]

Online retail is getting increasingly difficult every year, no question about it. You don’t need to be an experienced e-commerce professional to figure out how hard it is to find your place under the online sun and outperform hundreds of competitors in your niche. According to rough estimations, more than 20 million e-commerce websites are…

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Digital Marketing KPIs: The Most Important to Measure in 2021 and Beyond

Measuring digital marketing campaigns is critical for success. However, some marketers forget or neglect to do so. That’s like shooting the dark. They’re performing campaigns without knowing what’s working and what isn’t. On the flip side, that’s what Key Performance Indicators (KPIs_ are for. Key performance metrics are the numbers that matter to your business….

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Partner Marketing: The Ultimate Guide for 2021

Are you wondering if you need to try a different business technique or tactic? Or maybe you want to dust off and remove some of the old marketing approaches, to bring in a fresh, new approach? Mmm… something to think about right! Take a guess how many B2B marketing strategies exist today? There are a…

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