9 Best Cold Email Software to Launch Successful Campaigns in 2023 (Full Review)

Companies spend thousands of dollars on email marketing and social media posting to increase their sales and keep existing customers coming back.

However, when it comes to the acquisition of new customers, cold emailing is still out there among the top best acquisition channels for both retail and tech companies.

An efficient cold emailing campaign can drive growth and have an amazing ROI.

Skip to What You Need

    read more

    Quick Comparison: Best Cold Email Software

    This is a summarized comparison of the top cold email software to use in 2023. Keep reading for the full reviews!

    Best Cold Email Software

    Pros & Cons

    Pricing

    Our P2P Rating 

    SmartReach

    • Pros

    • Custom Send Time for Emails

    • Personalized Emails

    • Easy-to-use Interface

    • Workflow Automations

    • Account-based Sales

    • Dedicated Plan for Agencies

    • Cons

    • None (that we could find at least)

    • Free Trial: 14 Days

    • Individual Plans: $24 to $59 per month for 1 user

    • Business Plans: $99 to $199 per month for 5 users

    • Agency Plans: Custom Pricing

    • *add users to any plan - fees vary

    4.5/5

    Woodpecker

    • Pros

    • User-friendly interface

    • Quick setup & contact list integration

    • Automated B/B testing

    • In-depth reporting

    • Snippet-based Conditions

    • Email warm-up feature

    • Strong security 

    • If-Campiagns for lead funneling

    • Customized pricing

    • Cons

    • Can be costly for small businesses

    • Limited follow-ups

    • Free Trial: 14 Days

    • 50 Contact Emails Per Day: $40 – $59 per slot per month, depending on add-ons selected

    • 200 Contact Emails Per Day: $44 – $64 per slot per month depending on add-ons selected

    • Unlimited Contact Emails Per Day: $49 – $69 per slot per monthly depending on add-ons selected

    4.5/5

    Snov.io

    • Pros

    • Email Finder

    • Easy-to-Use Interface

    • Drip Campaigns

    • Email Verifier to validates email addresses

    • Cons

    • No “Unsubscribe” link feature

    • Does not show contact's most used email address

    • Free Plan: Limited to 150 credits, 100 email recipients

    • Starter: $30/m for 1000 credits, 5000 email recipients

    • Pro: $75/m for 5000 credits, 10000 email recipients

    • Custom: From $999/m (managed services)

    4/5

    Saleshandy

    • Pros

    • Automated email sequences

    • AI writing assistant

    • A/B testing

    • LinkedIn email finder

    • Cons

    • Notification experience could be better

    • Free Trial: 7 Days
      Outreach Pro: $94/m

    • Outreach Pro: $94/m

    • Outreach Scale: $179/m

    • Custom: Custom Quotation

    • Agency: Custom Quotation

    4/5

    Hunter.io

    • Pros

    • All in one solution

    • 90% accuracy for emails it provides

    • Easy integrations

    • No additional fees for team subcriptions

    • Cons

    • No mobile app yet

    • Cold outreach capabilities are limited

    • Free Plan: Limited features

    • Starter: $49/m

    • Growth: $99/m

    • Pro: $199/m

    • Enterprise: $399/m

    4/5

    Reply

    • Pros

    • Easy setup & user friendly

    • Robust features

    • Advanced automations

    • Collaboration tools for teams

    • Cons

    • Difficult to organize contats in the app

    • Costly per contact

    • Geared for advanced users

    • Free Trial: 14 Days

    • Email Warmup: $29/email account per month

    • Email Search Extension: $0 - $99

    • Starter: $60/m per user

    • Professional: $90/m per user

    • Custom: Custom Pricing

    4/5

    UpLead

    • Pros

    • 95% data accuracy guarantee

    • Very fast

    • Bulk searching capabilities

    • Intuitive and vibrant customer profiles

    • Email verification

    • Cons

    • Not ideal for small numbers of emails

    • No mobile app

    • Free Trial: 5 credits

    • Essential: $99/m (170 credits)

    • Plus: $199/m (400 credits)

    • Professional: $399 /m (1000 credits)

    4/5

    AutoKlose

    • Pros

    • Contact Import and Export

    • Lead Database Integration

    • Contact Discovery

    • Minimalist Interface

    • Cons

    • Not very user-friendly

    • Free Trial: 14 Days

    • Auto Kloser: $59.99/m per user

    • Advanced Kloser: $69.99/m per user

    • Accelerated Kloser: $99.99/m per user

    • Various add-ons and extras available

    4/5

    Outreach

    • Pros

    • Great Chat Support

    • Numerous Integrations

    • Many Useful Features, Including Calls to Different Countries

    • Cons

    • Unintuitive to use

    • Custom Pricing

    4/5

    So, What is Cold Emailing?

    Cold emailing is an unsolicited email sent to a receiver without prior contact. Usually, companies use it to get in touch with people who could be potentially interested in their products or services.

    Cold emails are not necessarily considered spam. Companies who are doing it right target specific audiences that are genuinely interested in what they have to offer. The key to cold emailing is to target the right audience and truly provide value with your email content.

    When a company or an individual decides to bombard an audience with irrelevant and unwanted content, this practice is called spamming.

    Essentially, cold emailing works as an advertisement that the receiver can opt-out from at any time so they don’t receive similar emails in the future. Cold emailing can be repetitive work as marketers will have to do endless copying and pasting. That’s where cold email software will come in handy.

    9 Best Cold Email Software to Use in 2023

    1. SmartReach

    If you are an advanced user and are looking for a feature-rich solution for cold emailing, SmartReach is exactly what you need. Your emails would have a better chance of getting a response thanks to their advanced hyper-personalization and advanced scheduling; where you can send emails in your prospect’s timezone.

    SmartReach.io supports all popular email clients including GSuite, Office365, Outlook, Mailgun, and SendGrid.

    Smartreach screenshot

    It puts an extensive focus on email deliverability and provides a suite of built-in tools like list-cleaning (Email validation), Warm-Ups, and Spam Tests.

    Smartreach reporting

    It is ideal for bigger teams and agencies owing to their team-centric features like Role-based permissions, Team level settings, Agency dashboard to view and manage multiple clients, etc.

    Pros & Cons

    Pros:

    • Custom Send Time for Emails
    • Personalized Emails
    • Supports Numerous Email Clients
    • Easy-to-use Interface
    • If-this-then-that, like Workflow Automations
    • Account-based Sales
    • Dedicated Plan for Agencies

    Cons:

    • None (that we could find at least)

    Pricing

    • Free Trial: 14 Days

    • Individual Plans: $24 to $59 per month for 1 user

    • Business Plans: $99 to $199 per month for 5 users

    • Agency Plans: Custom Pricing

    • All plans vary in features, limits, and costs to add on users

    Website: smartreach.io

     2. Woodpecker

    Woodpecker is the best tool for B2B companies that contact prospective clients via automated personalized emails. Woodpecker is specially designed for cold emails and follow-ups. You can send your cold emails directly from Gmail, Office 365, or Exchange accounts.

    Woodpecker Screenshot

    It integrates with Zapier, Salesforce, and a wide range of other business tools.

    They claim to be one of the most secure software for automated campaigns. Further, it is a great choice for teams who need to collaborate, share lists of contacts, and/or blacklist domains.

    Woodpecker offers sophisticated functions that include A/B testing, if-campaigns to move prospects to alternate streams, manual tasks to include non-email actions in the campaign and snippet-based conditions for easy customization and personalization.

    One of the benefits of using Woodpecker is that they’re continually improving and updating their software. You can check their roadmap here to see their major updates. 

    Woodpecker screenshot2

    Woodpecker has also developed a new pricing structure, which allows you to pay the basic price per slot and only pay for the add-on features you actually use.

    Add-on features can be turned on and off whenever you want, which means you’re only paying for exactly what you need, when you need it, and no more.

    Pros & Cons

    Pros:

    • User-friendly interface is easy to use and understand
    • Set up and contact list integration is fast and convenient
    • A/B testing is fully automated and gives meaningful insights
    • Reporting for daily/weekly/monthly metrics
    • Customer support is always available
    • Snippet-based Conditions
    • Warm-up feature to maintain sender reputation
    • Manual tasks can be included in the campaign for non-email actions
    • Strong security measures
    • If-campaigns allow for prospects to be directed to a different stream
    • Unlimited team members/multiple team members per slot  
    • Customizable pricing so you only pay for features you use, when you’re using them

    Cons:

    • Can be costly for small businesses if multiple slots and add-on are required
    • Limited to 7 follow-ups

    Pricing

    • Free Trial: 14 Days (includes all add-on functions)
    • 50 Contact Emails Per Day: $40 – $59 per slot/monthly depending on add-ons selected
    • 200 Contact Emails Per Day: $44 – $64 per slot/monthly depending on add-ons selected
    • Unlimited Contact Emails Per Day: $49 – $69 per slot/monthly depending on add-ons selected

    Website: woodpecker.co

    3. Snov.io

    With an easy-to-use interface and powerful features, Snov.io is another popular software designed for cold emailing. Snov.io allows you to automate your email campaigns and save time. You can also download the Snov.io extension for Google Chrome that lets you find someone’s email address on a website.

    Snov- cold email tool

    You can set triggers that will notify you when a person opens your email. Another automated action that you can set is a follow-up email if a user opens your email, but does not reply.

    Snov- cold email tool- dashboard

    Finally, with the Domain Search Tool, you can find an email address that is attached to a certain domain name.

    Pros & Cons

    Pros:

    • Email Finder
    • Easy-to-Use Interface
    • Drip Campaigns
    • Email Verifier that Validates all Email Addresses

    Cons:

    • Does not Feature an “Unsubscribe” Link
    • Does not show the Most Used Email from Each Contact When Given Multiple Email Accounts

    Pricing

    • Free Plan: Limited to 150 credits, 100 email recipients
    • Starter: $30/m for 1000 credits, 5000 email recipients
    • Pro: $75/m for 5000 credits, 10000 email recipients
    • Custom: From $999/m (managed services)

    Website: snov.io

    4.SalesHandy

    Saleshandy is one of the best cold email software to send personalized cold email sequences with high email deliverability. The software follows a human-like sending approach, to prevent the spam inbox and safely deliver your emails to the primary inbox. 



    In the Saleshandy dashboard, you can easily create a personalized email sequence, add up to 49 follow-up steps, schedule your email, and get a detailed analysis of each sequence. This complete cycle helps to turn your prospects into customers. 

    Saleshandy screenshot2

    Saleshandy takes utmost care of your email deliverability by sending emails one by one to make them appear as if you were sending them manually. Also, the software auto pauses a sequence if they’re chances of your emails getting bounced.   

    Pros & Cons

    Pros:

    • Completely automate your cold email sequence
    • Get AI writing assistant to improve the open rate
    • A/B test different formats to know what works the best
    • Find hot leads using Saleshandy connect (A LinkedIn email finding tool)

    Cons:

    • The notification experience can be improved 

    Pricing

    • Free Trial: 7 Days
    • Outreach Pro: $94/m
    • Outreach Scale: $179/m
    • Custom: Custom Quotation
    • Agency: Custom Quotation

    Website: saleshandy.com

    5. Hunter.io

    Hunter.io is a web-based email research and verification tool that helps businesses collect and verify professional email addresses.

    The cold email campaign feature of Hunter.io is probably not its strongest suit as it was only recently added to the platform.

    However, if you are looking for an all in one solution for your cold outreach efforts, Hunter.io is your best bet.

    Hunter screenshot

    With Hunter.io you can find emails of your target audience within seconds, verify them, and even discover hard-to-find contact data of your prospects so that you could truly personalize your campaigns and improve the results on your outreach campaigns. 

    If you’re operating in the B2B space, Hunter.io is a must-have tool for your next cold outreach campaign.

    If you do not require any sophisticated email automation features and are using Gmail, you can also use their campaigns feature, this way you get an all-in-one solution. From finding emails to converting them to customers.

    Hunter2 screenshot

    TIP: Whether or not you decide to use Hunter.io, you must check out their chrome extension, as it can do wonders for your business!

    Pros & Cons

    Pros:

    • The emails it provides are 90% of the time accurate.
    • Integrates easily with the browser providing simplicity of use.
    • No additional costs for team subscription.
    • All-in-one solution for cold outreach

    Cons:

    • Any Mobile App/Functionality is Not Available As Yet.
    • Cold Outreach Capabilities are Limited (and you can enjoy it only if you used Gmail so you might need additional tools to enjoy the full email outreach experience)

    Pricing

    • Free Plan: Limited features
    • Starter: $49/m
    • Growth: $99/m
    • Pro: $199/m
    • Enterprise: $399/m

    Website: https://hunter.io/

    Bonus: Hubspot’s 25 Cold Email Templates: Free & Ready-to-use

    Hidden Content

    6. Reply

    Take your sales outreach to a whole new level with Reply. With this dashboard, you can set up an email campaign with follow-ups, and then do split tests to improve your conversion rate.

    Reply- cold email tool

    One of the best things about Reply is its powerful reporting system. This system shows you all the data and indicators for your email campaigns, including delivery, open rates, link clicks, bounced emails, and more.

    Reply- cold email tool benefits

    You can filter certain users from your queue of automated emails depending on their actions. Additionally, it lets you setup personalized email campaigns.

    Pros & Cons

    Pros:

    • A Lot of Features
    • Easy Setup and User Friendly
    • Powerful Automation Feature
    • You can Set up a Campaign and Forget About It
    • Collaboration Tool for Email Marketing Teams

    Cons:

    • High Pricing per Number of Contacts
    • It’s Difficult to Organize Lists in the App
    • Targeted Toward Advanced Users Who Want to Dive Into the Email Marketing World

    Pricing

    • Free Trial: 14 Days
    • Email Warmup: $29/email account per month
    • Email Search Extension: $0 – $99
    • Starter: $60/m per user
    • Professional: $90/m per user
    • Custom: Custom Pricing

    Website: reply.io

    7. UpLead

    If you’ve been looking for a powerful and reliable B2B sales intelligence platform, only to be disappointed with leads that go nowhere, you need to try UpLead.

    Uplead screenshot

    UpLead’s database includes over 54 million B2B contacts for you to browse through, allowing you to quickly connect with highly qualified leads. You can also use the data to update and enrich an existing lead database, find leads according to the CRM they use, and verify their contact information in real-time. That way, you can spend more time selling to prospects, and less time looking for them.

    Screenshot2

    And, unlike multiple other lead generation tools, UpLead gives you a 95% data accuracy guarantee, so you know you’re not contacting leads with old information that will get you nowhere.

    Pros & Cons

    Pros:

    • Lighting-fast
    • Very easy to use
    • 95% data accuracy guarantee
    • Bulk searching capabilities
    • Intuitive and vibrant customer profiles
    • Email verification

    Cons:

    • Not ideal for just one or two emails per month
    • Doesn’t have a mobile app

    Pricing

    • Free Trial: 5 credits
    • Essentials: $99/m for 170 credits
    • Plus: $199/m for 400 credits
    • Professional: $399/m for 1000 credits

    Website: uplead.com

    8. AutoKlose

    With AutoKlose, you can find, target, and nurture your prospects hassle free because it automates all of your email tasks. AutoKlose comes with some amazing features, such as drip email campaigns, lead generation, and CRM integration. You can also send a large number of emails at once.

    Autoklose- cold email tool

    Further, you can turn your cold emails into warm communications using their follow-up option. Based on your interactions with emails, the tool sorts your contacts into warm and cold folders. You can integrate AutoKlose with different email platforms and Salesforce.

    Autoklose- cold email- dashboard

    Pros & Cons

    Pros:

    • Contact Import and Export
    • Lead Database Integration
    • Contact Discovery
    • Minimalist Interface

    Cons:

    • Not User-Friendly

    Pricing

    • Free Trial: 14 Days
    • Auto Kloser: $59.99/m per user
    • Advanced Kloser: $69.99/m per user
    • Accelerated Kloser: $99.99/m per user
    • Various add-ons and extras available

    Website: https://autoklose.com/

    9. Outreach

    Outreach is an all-in-one platform that makes your sales team’s work more efficient. It is one of the most useful software for salesmen since it allows you to not only send cold emails, but to also make calls to other regions and countries.

    Outreach- cold email tool

    Additionally, they have an SMS integration feature that lets you reach your potential customers via phone. It also provides you some additional info about your prospects that allows you to send more personalized emails. While Outreach offers you a wide range of features, they also have the highest cost.

    Outreach- cold email tool- dashboard

    Pros & Cons

    Pros:

    • Great Chat Support
    • Many Different Integrations
    • Many Useful Features, Including Calls to Different Countries

    Cons:

    • Long Wait Time for Bulk Emails
    • The Integration with Gmail and Salesforce Could be Better

    Pricing

    Website: Outreach.io

    9 Cold Emailing Best Practices

    When it comes to running successful cold email campaigns, choosing the right software to use is vital. That said, even with the best software you won’t achieve great results unless you follow cold email best practices too.

    Here are some of the most important best practices for cold emailing:

    1. Build a good quality contact list of relevant, verified email addresses. Every email you send to the wrong person is a waste of resources and a wasted opportunity. Make sure that your contacts are relevant and current.
    2. Prune and update your mailing list often, and remove any outdated or inactive email addresses. If they were active in the past but are recently unresponsive, you can segment those addresses for a separate retargeting campaign.
    3. Use a separate domain for your cold email campaigns, and make sure you warm it up properly before you start using it. Tools like Woodpecker can help you automate this process, and ensure high deliverability rates.
    4. Spend some time creating great subject lines that are optimized for both delivery and increased open rates. Avoid spam words that might push your emails to the spam or junk folders, while hooking the recipient’s interest with attention-grabbing wording.  
    5. Personalize and customize your cold emails as much as possible. Customizations as simple as using the recipient’s name instead of a generic greeting can have a huge impact on open rates.
    6. Always include an ‘unsubscribe’ option in your cold emails. This factors into your email reputation, and deliverability.
    7. Time your cold emails appropriately. Most cold email software will help you schedule your campaigns to go out at the optimal time to increase your open and click-through rates.
    8. Use A/B split testing to determine which emails are the most effective. You can choose any element to split test, such as different subject lines, CTAs, times, etc. Test and re-test until you find the winning combination.
    9. Track and measure your cold emailing campaigns to see how effective they are, the ROI you’re achieving, and where you can optimize the campaign to get the most out of it.

    The best practices above, combined with the right cold email software, will set you up for success.

    For more tips on how to run a good cold email marketing campaign, check out this video by Patrick Dang:

    Cold Emailing Benchmarks: How to Measure Your Cold Email Performance

    Like all marketing campaigns, you need to carefully monitor and measure your campaigns to make sure you’re achieving real results and good ROI.

    There are many different metrics you can use for cold emailing, depending on your unique campaign’s objectives, but there are three key metrics that every cold email campaign must track:

    1. Open Rate (OR): The percentage of emails that are opened (for specific segments, and the campaign as a whole.
    2. Click Through Rate (CTR): The percentage of clicks on a link within the email, compared to the total number of views for the page the link goes to.
    3. Response Rate (RR): The percentage of direct responses to your cold emails.

    Tracking these metrics will help you identify and fix any issues, for example, a subject line with a very low open rate needs to be changed, and give you a pretty clear picture of how your cold emails are performing.

    Your bounce rate, unsubscribe rate, and conversion rate are also important cold email metrics to track, which will provide additional information on how effective your campaign is.

    So, how do you know if you’re performing well?

    It’s useful to compare your performance to industry benchmarks for cold email campaigns to get an idea of how your campaign is doing.

    Here are some cold email benchmarks for 2023:

    6 Bonus Tools to Help You With Your Cold Email Outreach

    1. SmartWriter AI

    Personalization is essential for successful cold emailing, it influences open rates and click-through rates, and personalized emails have higher conversion rates too. SmarWriter AI is a tool for creating highly personalized emails, without spending hours researching the recipient.

    The tool automatically generates email copy, and even whole sequences of emails, that are tailored for your prospect, based on their data from LinkedIn, and 40+ other sources like podcasts, blog articles, and interviews.   

    SmartWriter AI can also help you find email contacts on LinkedIn, connect with prospects via LinkedIn, and write email copy, customized ice-breakers, backlink propositions, and personalized sales pitches.

    Using AI to do the legwork cuts out a huge amount of manual research and will save you hours and hours every week!

    2. MailerCheck

    MailerCheck is a comprehensive email verification and deliverability testing tool. You can use it to verify email addresses and identify invalid or risky email addresses, so you can keep your mailing lists clean.

    MailerCheck offers several features for testing and analyzing your email deliverability, where your emails are landing, blocklist activity and domain health, and the quality of your email content.

    All these features are important for achieving and maintaining high deliverability and improving your open rates (and ROI). The reports it generates provide actionable insights so you can optimize your cold emailing to achieve the best results.   

    3. Zapier

    Zapier is an automation platform that supports the integration of over 5000 apps so that you can link the processes that you manage in separate software tools. You can then automate the tasks you don’t want to do manually.

    For cold emailing, Zapier integrates your cold email software with any other tools you’re using, like Slack or your CRM, so you can automate boring, repetitive, and time-consuming tasks.

    Useful things like getting a notification in Slack when someone replies to your cold email or your CRM automatically updating after someone takes a specific action, will streamline your cold email campaigns and save you a huge amount of time.

    Zapier requires no coding and offers a free plan so you can use it and see what it will do for you, without any cost or commitment.

    4. RocketReach

    RocketReach is a great tool for finding contacts, with a searchable, global database of 700 million professionals that is updated in real-time.

    You can use it to find the perfect prospects and access their current contact information. You can search using dozens of criteria to filter your results and find personal and professional email addresses, and direct telephone numbers for your prospects.  

    RocketReach also offers a browser extension, bulk look-ups, API, and a feature to send emails directly from within their platform.

    Using RocketReach will save you a huge amount of time and show you prospects you may never have found on your own.

    5. ChatGPT

    ChatGPT can be a very useful tool for cold email copywriting. With the right prompts, it can write great email copy, subject lines, preview text, and follow-up email sequences. It can also create variations of the same email in different tones and styles.

    The copy ChatGPT produces will need some careful editing and fine-tuning but it works well for first drafts, and it can give you a ton of content to work with very quickly.

    ChatGPT can also function as quite an advanced editing tool to check your emails for spelling, grammar, and tonal issues. It can even suggest edits and additions to improve the clarity and delivery of your emails.

    You will need to read, edit and fine-tune everything you use AI to generate but it takes a lot of the legwork out of your writing process and will save you loads of time, and quite possibly improve your own writing in the process.

    6. Reply’s Subject Line Generator

    Writing subject lines for cold email campaigns can be a surprisingly difficult and time-consuming task.

    Reply’s Cold Email Subject Line Generator is a very useful tool that can generate dozens of personalized subject lines for your campaigns.

    It is free and very easy to use. All you need to do is input a few parameters, like a keyword and the type of subject line you want, and it will generate dozens of options, that you can copy and paste, or export as a CSV file. It really is that simple!

    Conclusion

    Email marketing is one of the most important channels for lead generation.

    Combine your experience with useful cold email software listed above and you’ll achieve success in your campaigns.

    These software allow you to make your work easier and faster. Evaluate and select the tool that suits your needs and available resources.

    Frequently Asked Questions

    What is cold emailing?

    Cold emailing is the act of emailing a recipient without prior contact or permission from the recipient. This is similar to cold calling, but is much less intrusive. Cold emailing is considered a powerful marketing tool- using personalized emails to contact your customers. Read further to find out which are the best cold emailing software available to you, to maximize your marketing efforts.

    How to personalize your cold emails?

    Make sure that the email software you use includes dynamic email content, where you can automatically add the first name of the recipient, the company name and other details. The more personalized the email looks to a recipient the better! A worthwhile trick: identifying a mutual connection or point of interest with the recipient and mentioning it in the email. See the article to learn more about cold emailing best practices.

    What to look for when evaluating cold emails tools?

    When searching for cold emailing software, make sure to find software that includes a range of personalization features, as well as customized images and links. It is also ideal if it includes email tracking and analytical functions to help you manage your customers effectively. Check the article for the full list of top email tools we reviewed.

    What is cold email outreach software?

    Cold email outreach software is built to create, deploy and manage cold email outreach campaigns. Most cold email software tools provide features for managing contact lists, personalization, automated email sequences, email warmup, A/B testing, and detailed reporting. Read the full review to learn more about cold email software and the features it provides and the best options to consider for your cold email outreach.

    Can I use Gmail for cold email?

    Yes. You can send individual cold emails like you would send any other email or you can use a Gmail extension, or cold email software that integrates with Gmail, to send out higher volumes of emails. You can send up to 500 emails per day from a free @gmail.com address, or up to 2000 emails a day with a Google Workspace account. Read the full review to learn more about cold email software and how to run a cold email campaign.

    Can you automate cold emails?

    Yes. Good cold email software has the features you need to automate and streamline your cold email campaigns, including the creation of mailing lists, scheduled bulk sending, automated follow-up sequences, if-then sequences, and drip campaigns. Read the full review to learn more about cold email software and how to automate your cold emailing.