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There are many, many different affiliate management software solutions to choose from and it can be overwhelming to compare features, pros and cons, pricing… The list goes on!
To simplify the process, we reviewed and rated dozens of platforms to narrow it down to this list of the top best affiliate management tools.
We then narrowed it down even further, give you the very best platforms to use in 2023!
Here is a brief comparison of the best affiliate management software solutions out of the 14 we reviewed:
Best Affiliate Management Software | Pros & Cons | Pricing | Our P2P Rating |
Trackdesk |
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UpPromote |
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Refersion |
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Tapfiliate |
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Grovia |
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LeadDyno |
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Rewardful |
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Post Affiliate Pro |
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Scroll down to the detailed reviews for more info on each software, including pros and cons, pricing and review site scores!
Affiliate management software is an essential tool for businesses looking to run and grow their affiliate programs. These software solutions offer a variety of benefits that can help businesses improve the efficiency, effectiveness, and profitability of their affiliate programs. Some of the key benefits of using affiliate management software include the following:
Affiliate management software automates many tasks associated with running an affiliate program, such as tracking commissions and managing payments. This can include automatically tracking clicks and sales, calculating commissions, and handling payments to affiliates.
As such, this automation helps streamline the affiliate program and reduces the time and effort required to manage it.
Affiliate management software allows for easy tracking of sales and commissions, reducing the need for manual calculations and freeing up time for other tasks. This improved efficiency can help businesses focus on other essential aspects of their operations, such as marketing and customer service.
Additionally, the software’s ability to handle multiple affiliates simultaneously helps scale the program more efficiently.
Affiliate management software provides detailed analytics and reporting, making it easier to track the performance of individual affiliates and the program as a whole. This information can be used to identify top-performing affiliates, optimize marketing strategies, and make data-driven decisions about the program.
Affiliate management software often includes built-in tools for communication, such as email and messaging, making it easier to keep in touch with affiliates.
This can help businesses build stronger relationships with their affiliates, leading to increased sales and commissions.
Additionally, the software can also help businesses communicate with their affiliates more effectively by automating the sending of follow-up messages and notifications.
Affiliate management software helps protect sensitive information, such as commissions and customer data, by providing secure login and storage features. This includes encrypted data storage, secure login, and data backup. This added security can help businesses protect their data and reduce the risk of fraud.
Using affiliate management software can help reduce costs associated with running an affiliate program, such as manually paying commissions. Automating tasks and improving efficiency can also help businesses save on labor costs.
Additionally, the software can help businesses save on costs associated with tracking sales and commissions, such as purchasing additional software or hiring additional staff.
TLDR: 6 Affiliate Management Software Benefits
Good affiliate management software allows you to create and manage your affiliate program by providing you with all the tools to use and allowing you to closely monitor your progress.
The options listed here cover the essential features and functions needed to manage a successful affiliate marketing campaign:
TLDR: What Does Affiliate Management Software Offer?
At a minimum, a good affiliate management tool should offer the following core features:
We considered dozens of options that offer a full suite features and then took a deep dive into our research to give each option our own P2P Marketing Score out of 5. Our P2P scores take into consideration:
Right, lets take a look at who we reviewed, and who stood out as the best of the best:
For this review, we looked at dozens of affiliate management software options and, based on the criteria above, we selected the top 15 platforms to review in depth:
Out of all these tools, 9 stood out to us as the best of the best affiliate management software to use in 2023:
Trackdesk is an affiliate marketing software platform ideal for eCommerce, SaaS, and brands and advertisers.
It is a comprehensive affiliate management solution that allows you to manage all your affiliates from one place, with no limit on how many affiliates or team members you can have, and up to 10 million monthly tracking requests.
It is an agile solution that provides a very comprehensive set of features while still being user-friendly and easy to master. Features include customizable commission groups and tiers, segmented payouts, and rewards based on performance data. SaaS companies can also manage all their affiliate, referral, and partner programs from one place.
Trackdesk provides accurate and detailed real-time reporting, in-depth analytics, and performance metrics. The comprehensiveness of their reporting sets Trackdesk apart, giving you greater control over your affiliate program and its optimization.
Another thing that differentiates Trackdesk from other affiliate management solutions is the level of personalized support they offer. From the start, they provide personal help with the initial setup, and from there on out, they’re available 24/7 to assist you.
Pros:
Cons:
Pricing: Free Trial: 14 days (no CC required). Pricing starts at $149/month for the paid plan. Custom pricing is available for their Enterprise plan (SSO, White label, Unlimited tracking, and Premium Support)
P2P Marketing Score: 4.5/5
Website: trackdesk.com
UpPromote has more than 80K global users and is named the top recommended affiliate/referral app on Shopify App Store. As an all-in-one affiliate management solution, it allows you to easily and quickly build and manage your marketing campaigns.
UpPromote is an excellent choice for businesses of all sizes, with a robust set of features, a generous free plan, and reasonable pricing from free to $199.99/ month. Plus, for Enterprise customers, UpPromote offers customization on request so you can tailor their products to your specific needs.
In addition to providing excellent affiliate management tools, UpPromote also allows you to list your offer on UpPromote Marketplace, which is a great way to discover potential affiliates and influencers!
UpPromote’s unique customer referral feature lets your customers promote your products when shopping in your store without needing to join any affiliate programs. UpPromote also helps you boost sales with positive word-of-mouth and connect your loyal customers.
Pros:
Cons:
Pricing: Free Trial: 14 Days. Pricing ranges from FREE to $199.99/month.
P2P Marketing Score: 4.8/5
Website: uppromote.com
Founded in 2014, Refersion is a relatively young affiliate management solution. That said, they already have over half a million clients and have risen quickly to be a main contender in the industry.
They offer simplified payment solutions and allow you to convert your happy customers or clients into affiliates and track their sales in the process. It is a simple and easy to use option, with great customization and optimization options.
Refersion works much the same as any other leading option, however, they have the edge when it comes to innovation for current problems and solutions. In addition to traditional referrals and affiliates, you can also use Refersion for your influencer marketing campaigns.
Their main focus is on E-commerce businesses and they’re a great choice for businesses of all sizes, on all DTC platforms, that need a simple, smart, and robust solution to handle their growing affiliate programs.
Pros:
Cons:
Pricing: Free Trial: 14 Days. Pricing ranges from $89/month
P2P Marketing Score: 4.5/5
Website: refersion.com
Tapfilliate affiliate tracking software is a cloud-based and fully customizable. It enables you to create, track, and optimize your affiliate marketing program management.
You can automate most of your tasks, including affiliate tracking, commission management, and even Multi-Level Marketing (MLM).
The best thing about Tapfiliate is that it is really easy to set up. It can also integrate with more than 30 different e-commerce and digital marketing platforms. Integration is easy and quick, which means you can arrange an affiliate program right after set up and start inviting affiliates to your platform.
Another plus is that there is a huge amount of info available that relates specifically to Tapfiliate on YouTube and their official site, making it a great option for newcomers.
Pros:
Cons:
Pricing: Free Trial: 14 Days. Pricing ranges from $69/month to $499/month
P2P Marketing Score: 4.5/5
Website: tapfiliate.com
Grovia is an excellent solution for affiliate discovery and outreach. When you need help finding top-ranking content publishers, look no further than Grovia.
With its innovative approach to partner marketing, Grovia has grown to be one of the leading companies in this niche.
Grovia’s software is the ultimate partner recruitment tool. Clients can discover partners ranking high for specific keywords on search engine results pages, find contact information, and quickly build outreach lists.
The tool also doubles as a partner relationship manager (PRM) to keep track of all partnership opportunities. You can email partners directly through the tool and track the progress of every partnership.
If you need help recruiting and activating partners, Grovia also offers a complete partner recruitment service. However, it must be used in conjunction with a separate an affiliate racking solution, as it does not offer affiliate link creation, attribution reporting, or payouts.
As Grovia is designed specifically for partner discovery and outreach, it helps you connect with the best affiliates for your unique brand. This level of ‘affiliate-brand matchmaking’ is something many affiliate management tools don’t offer. Their focus in on monitoring and managing the affiliate program, rather than finding the perfect partners for your program.
Pros:
Cons:
Pricing: Free Trial & Pricing on Request
P2P Marketing Score: 4.7/5
Website: Grovia.io
LeadDyno is an affiliate management platform that helps you both create and manage your affiliate marketing campaigns. It allows you to accurately track and control your affiliate programs and offers detailed reporting.
The system easily integrates with third-party websites and platforms making the workflow smooth.
In addition, the software is loaded with many dedicated features for affiliates. These include payout management, email automation, conversion tracking, and thorough reporting.
When you open an account with LeadDyno, you get your own affiliate program page with the company’s domain name. The website also integrates with the most established and well-known eCommerce websites. These include Shopify, Stripe, PayPal, Chargify, Recurly, BigCommerce, and more.
Pros:
Cons:
Pricing: Free Trial: 30 days. Pricing ranges from $49/month to $79/month
P2P Marketing Score: 4.5/5
Website: leaddyno.com
Rewardful is one of the most affordable and reliable affiliate marketing solutions. It has everything you need to create new affiliate programs from scratch and put them into action.
Rewardful allows you to create clean affiliate links without any redirects or 3rd party subdomains. The affiliates can also conduct A/B testing on their links to see which ones convert better.
The software also lets you assign custom rewards with anything you like. Payments can be processed in multiple currencies and the information stays completely secure with SSL encryption.
There are multiple commission models that you can set for your affiliates such as recurring commissions, one-time commissions, percentage-based commissions, or fixed-amount commissions. Besides, the automated commission handling automatically handles refunds and adjusts commissions for upgrades, downgrades, cancellations, or free trials.
Rewardful also provides its users with an affiliate search engine called the Affiliate Finder which crawls the web rather than simply pulling affiliate information from a marketplace database.
There are a number of integrations available with email providers, payment processing tools, and other third-party marketing software.
Pros:
Cons:
Pricing:
P2P Marketing Score: 4.5/5
Website: getrewardful.com
Post Affiliate Pro is an affiliate management software used by e-Commerce websites and online shops to boost sales and online traffic.
It is a well-established and trusted solution, allowing you to work closely with your affiliates. You can monitor, track, and evaluate your affiliate performance data to focus and maximize your traffic, sales, and revenue.
Post Affiliate Pro allows you to manage commission pay-outs, functions as an automated affiliate marketing software and allows you to access your merchant panel. It is affiliated with over 170 major Content Management Systems (CMS) and payment gateways, like Stripe, PayPal, WordPress, Shopify, and more.
Post Affiliate Pro is one of the slightly more expensive options but it is a very robust platform that is great for bigger affiliate programs with many affiliates and a large volume of data to process and analyze. It’s insights and reporting features give you detailed insight into the strengths and weaknesses of every aspect of your program, no matter how big or small it is.
Pros:
Cons:
Pricing: Free Trial: 14 Days (no restrictions on functionality). Pricing ranges from $97/month to $477/month
P2P Marketing Score: 4.7/5
Website: postaffiliatepro.com
The following affiliate management tools are also all great tools, and, depending on your needs and budget, if none of the top picks above were just right for you, one of these just might be:
Kartra is an all-in-one online marketing platform that provides automated solutions to almost all of your marketing needs. It is not a dedicated affiliate management software, but it does offer affiliate management features as part of it’s digital marketing features that include Customer Relationship Management, Website Hosting, Email Marketing, Funnel Building, and Marketing Automations.
The affiliate management system offered by Kartra gives you various options for incentivizing, paying and communicating with your affiliates. You can recruit, manage, and track your affiliates from within the platform, and it does provide some analytics and reporting.
Pros:
Cons:
Pricing:
P2P Marketing Score: 4.0/5
Website: kartra.com
The PartnerStack solution is an affiliate marketing platform that allows you to maximize the advantages of partnering and collaborating with other affiliate marketers, to increase sales, leads, and conversion.
This solution allows you to connect with leading SaaS companies, like Bambee, Brand24, Hello Bar & Subscribers, Spocket, GenM, Buzztime, Freshdesk, SalesHandy, Insense Ads, Inc., GoDaddy DBA Sellbrite, and many more. PartnerStack is trusted by thousands of affiliate marketers, across the world, with their campaigns – making it easier to recruit top-notch affiliates to worth with you.
Pros:
Cons:
Pricing: Free Trial: Unlimited capabilities. Pricing ranges from $800/month to $1500/month (custom options available)
P2P Marketing Score: 4.4/5
Website: partnerstack.com
iDevAffiliate is an affiliate marketing and tracking software best known for its ease of use and effective affiliate management solutions. It helps businesses achieve a higher level of sales, traffic, and SEO ranking with useful templates and integration modules.
The software offers customizable commission payout structures, including flat rate and percentage payouts, recurring commissions, pay-per-click, pay-per-action, and a lot more. There are tiered commission levels with up to 100 primary payout levels.
You can assign affiliates their unique coupon codes for better tracking. There is a dedicated Fraud Prevention suite that includes password encryption, customizable tracking expiration, and commission amount restrictions.
Pros:
Cons:
Pricing:
P2P Marketing Score: 4/5
Website: idevdirect.com
LinkMink is an affiliate tracking and management software for SaaS companies using Stripe. Core features include commission management, referral tracking, and automated payouts.
You can recruit your affiliates in different segments and define what they will be paid for, whether it is only a lead or a conversion. The payouts can be automated under some set rules which you can fully customize.
The lead tacking features help you monitor your lead status. You can also track unique visitors on your website and see what channels are they coming in from and what content do they engage with before they convert.
Pros:
Cons:
Pricing:
P2P Marketing Score: 4.2/5
Website: linkmink.com
OSIaffiliate (OmniStar) is a cloud-based, customer referral solution that offers affiliate management services for advertisers and marketers.
The key features of OSIaffiliate include lead generation, affiliate campaign management, lead tracking, referral marketing, content management, fraud detection, and rewards distribution for affiliates.
The lead management features are quite extensive and very helpful. Eliminating the need for separate lead generation software. OSIaffiliate is a good solution for businesses using more structured adverting and marketing methods alongside their affiliate marketing campaigns.
Pros:
Cons:
Pricing: Free Trial: 15 Days. Pricing ranges from $47/month to $247/month
P2P Marketing Score: 4.1/5
Website: osiaffiliate.com
Tune is a powerful Software as a Service (SaaS) platform specializing in partner marketing services designed for both web and mobile platforms.
It helps you build, manage, and improve your current partner programs with its strong set of features, including customizable dashboards, white labelling, and efficiently saved reports.
Its native post back capabilities and automated affiliate marketing software tools are an added plus and can help your business streamline every aspect of your partner marketing campaigns.
Pros:
Cons:
Pricing: Free Trial: 30 Days. Pricing ranges from $279/month to $799/month (custom options available)
P2P Marketing Score: 4.0/5
Website: tune.com
Choosing the right affiliate software depends largely on what your specific needs and goals are. Using the best option for your brand, marketing methods, and the people who you will be partnering with can make or break your campaign and the success of your business.
These are the 6 things we recommend you keep in mind:
Once you have chosen your software and set up your campaign, you have to keep it going and growing. We recommend the following 4 Best Practices to keep your affiliates engaged and motivated:
In conclusion, there are many great affiliate management software to choose from and finding the perfect affiliate management software solution can be overwhelming, which is why we complied this list!
The options listed here are trusted, well-established and offer all the essential features you need to create and manage a successful affiliate marketing program.
We have also included some useful information on how to choose the best affiliate marketing software for your specific needs and the key best practices to keep up your affiliate marketing program once it is established.
Good affiliate management software allows you to create and manage your affiliate marketing campaign by providing you with all the tools to use and allowing you to closely monitor your progress. Check out this detailed review of the best affiliate management software solutions.
There are many different affiliate management software solutions to choose from. We researched and reviewed dozens of them to make this list of the best affiliate management software solutions to use in 2023.
Managing affiliates is easy if you have the right affiliate management software and follow the affiliate management best practices set out in this article, which offers a detailed review of the best affiliate management solutions and best practices to manage your affiliates.
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