VIP Customers: How to Identify Them & How to Treat Them (Guide 2026)
Every business has those extra-special, extra valuable VIP customers. They’re the ones who generate the most revenue for
Every business has those extra-special, extra valuable VIP customers. They’re the ones who generate the most revenue for
Every day we see Business-to-Consumer (B2C) loyalty programs all around us. However, Business-to-business (B2B) loyalty programs are far
We know you appreciate your customers – they’re the lifeblood of your business, after all. But do your
With a plethora of marketing channels and strategies to choose from, marketing spend is easily eaten up without
Building a loyal customer base isn’t just good for business—it’s essential for long-term growth. The right customer loyalty
Customer relationship management (CRM) is a critical component of a successful digital marketing campaign. CRM is the backbone
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Satisfied customers are NOT always loyal. In the words of customer service expert, Shep Hyken: “There’s a big
Brand loyalty might be the only thing that counts. A bold statement, eh? But, clearly when there are
![Customer Marketing: The 2020 Guide [+ 3 Powerful Strategies & Examples] - A close up of a book - Digital marketing](https://peertopeermarketing.co/wp-content/uploads/2019/07/Attract-an-Audience-20.png)
Not all customers are the same. Of course, we know this! So, why are marketers sometimes ignoring the
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Loyalty Marketing has been a part of marketing strategies for years. Recently, it has started to emerge as a
Partnership marketing is a broad term for several collaborative marketing techniques, including affiliate marketing, influencer marketing, loyalty marketing,
Defining your target customers is an essential first step for any business or marketing strategy! Creating customer personas
Customer loyalty programs are a vital part of retail marketing strategies. Are you hunting for some inspiration for yours?
Ever had difficulty retaining your current clients? Imagine this: you have the best product, the most advanced marketing
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Customer loyalty is an important part of a business’ success and turns one-time buyers into returning customers. You can
Demand generation has become a core growth lever for B2B brands that want more than short-term leads. Instead
Google Local Services Ads (LSAs) are one of the most effective ways for local, service-based businesses and professional
As health and wellness continue to be one of the most influential and fast-growing categories on YouTube, partnering
A good virtual private network (VPN) is essential for robust cybersecurity, enabling safe remote work, secure access to
YouTube influencer marketing is when brands partner with creators with a loyal following on the platform. It works
Healthcare content marketing has become essential for medical brands, providers, and institutions alike. Patients now turn to digital