With a plethora of marketing channels and strategies to choose from, marketing spend is easily eaten up without providing real returns or driving overall brand and business objectives.
Strategic marketing services are essential for developing brand strategies, choosing the right mix of channels, and executing campaigns that move the needle to crush your brand and business goals!
Whether you’re building brand awareness, engaging customers, or simply meeting a quarterly sales target, a strategic marketing plan is the roadmap to reaching your goals.
In this review, we have all the top agencies for marketing strategy to help you find the best fit for your brand and budget.
The following are the best agencies for strategic marketing services to develop high-impact strategies for your brand:
AGENCY SNAPSHOT
Founded: 2012
Number of Employees: 51 – 200
Location: Linden, Utah, USA
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Disruptive Advertising has an impressive track record of happy clients in various environments and offers everything a small and mid-level business needs to implement a strategically optimized plan.
It was originally founded by Jacob Baadsgaard in his basement but grew to be a $20 million company with 152 employees in just six years.
Disruptive Advertising delivers extraordinary results in both B2C and B2B marketing strategies, and the company launched “Disruptive Reports” in 2017, a leading strategy and dashboard software.
AGENCY SNAPSHOT
Founded: 2017
Number of Employees: 51 – 200
Location: London, UK; New York, USA
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NinjaPromo is a leading marketing agency for strategic B2B marketing services. It offers over 30 marketing services and custom packages to suit the needs of specific B2B companies.
Using a transparent, subscription-based model, clients can access a highly skilled team of marketing experts who provide a wide range of key skills, including SEO, video production, and website development.
NinjaPromo specializes in B2B marketing, as well as B2C for the fintech, SaaS, gaming, esports, crypto, healthcare, and e-commerce sectors.
In addition to B2B-focused services, NinjaPromo provides excellent services for B2C startups and small businesses.
AGENCY SNAPSHOT
Founded: 2004
Number of Employees: 201 – 500
Location: Lincoln, UK, Las Vegas, USA, and Tallinn, Estonia
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Promodo offers a full range of services to help build your marketing strategy.
Growth hacking is an essential part of Promodo’s offerings, and its various teams focus on individual areas of expertise, including Search Engine Optimization (SEO), Pay-per-click (PPC), and other forms of online marketing to meet B2B and B2C demands.
Promodo is a premier Google Partner as well as a certified AdWords and Analytics partner.
The company provides automated e-commerce solutions through its partnership program, which includes web design and development services.
Promodo uses online reputation management tools to connect with target audiences, build brand awareness, and grow brand loyalty.
AGENCY SNAPSHOT
Founded: 2005
Number of Employees: 5001 – 10,000
Location: HQ in London, UK with global locations around the United States, Asia, Europe, South America and South Africa
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Jellyfish offers robust strategy services to help you define your brand, build your reputation, and grow your audience. Jellyfish also offers trademark services unique to its agency.
Established in 2005, the company has grown to over 5000 employees worldwide and is one of Google’s leading marketing partners.
All Jellyfish agencies across the globe operate as a single entity with digital advertising and training at its core. They play a large role in video production, including animation, to meet client requirements.
The agency represents several leading brands, such as eBay, Skype, Spotify, Ford, Nestle, and Disney. Its ever-evolving approach to digital marketing helps it connect with and retain its target audience.
AGENCY SNAPSHOT
Founded: 1968
Number of Employees: 201 – 500
Location: Syracuse, New York, with offices in Boston, Atlanta, Charlotte, Cincinnati, Buffalo, Rochester and Albany, USA.
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Mower is a well-established, innovative agency that works with clients of all sizes across various industries.
Whether you’re a large B2B company or a micro B2C brand, Mower has a strategic solution for you.
Mower is one of the largest full-service advertising and marketing agencies in the US.
Founded in 1968, the company now has over 200 members and can tailor a team to suit each individual client.
The company is built on strong friendships with the brands it represents. Mower believes in the loyalty and trust that define a friendship and injects this concept into its work.
AGENCY SNAPSHOT
Founded: 2005
Number of Employees: 51 – 200
Location: Dallas, Texas, with another 24 offices across the USA
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Thrive is a full-service advertising business with an impressive list of certifications and a partnership network with companies like Google and Microsoft.
As Thrive helps with all aspects of business development, this agency is great for small to medium-sized companies, focusing on big-picture thinking with personalized attention.
The company conducts business in the US and globally, including in Germany and Hong Kong.
Thrive performs well in all facets of Internet business development on strategic, creative, and technical levels.
Its services include web design, SEO strategy and executions, and marketing strategies for e-commerce brands.
Ignite Visibility
San Diego, USA 136
AGENCY SNAPSHOT
Founded: 2015
Number of Employees: 51 – 200
Location: San Diego, California, USA
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Ignite Visibility is a full-service strategy agency and a premier partner with Facebook, Google, and Microsoft.
It offers an excellent range of services for small, mid-level, and large companies, with the aim of providing effective strategic services to grow clients’ online businesses.
Ignite Visibility aims to be the most inventive, effective, and honest marketing company.
The agency’s team maintains mutually beneficial long-term relationships with its clients by focusing on customer service.
Ignite Visibility’s unique approach to digital marketing through social media, PR, email, web content creation, promotions, and PPC and Amazon advertising has led to several industry awards for the company.
AGENCY SNAPSHOT
Founded: 2009
Location: Los Angeles, California, USA
Number of Employees: 51-200
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Single Grain as a premier digital agency offering a robust suite of services and specialized expertise to drive strategic growth and engagement for its clients.
Working with clients of all sizes, from startups to enterprises, Single Grain crafts tailored campaigns that encompass everything from initial strategy to multi-channel campaigns across content, social and paid media.
It also offers comprehensive SEO services, website UX improvement and CRO services and video marketing and production, which round out its service offerings to cover all the bases, and them some, for its clients.
AGENCY SNAPSHOT
Founded: 2003
Number of Employees: 51 – 200
Location: Houston, Texas, United States
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TopSpot is an excellent agency for businesses of all sizes. This agency will help design and develop your website while offering sales growth and customer engagement tactics.
Impressively, TopSpot has been servicing clients since it was founded in 2003.
The company has grown into a team of over 100 and focuses primarily on web design and development, and search engine marketing.
TopSpot specifically caters to the US market and has team representation nationwide.
Its marketing approach produces quality leads, which are generated through customized digital strategies that deliver pre-qualified traffic. This results in increased sales growth.
AGENCY SNAPSHOT
Founded: 2007
Location: Global, with hubs on three continents and employees in over nine countries
Number of Employees: 201 – 500
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Acceleration Partners is an award-winning, global performance marketing agency with extensive expertise in developing marketing strategies for influencer, affiliate, B2B, content, and mass media marketing.
Its team has all the experience, expertise, and technology necessary to create a fully integrated, customized, data-driven strategy to drive measurable results for your unique business objectives.
It takes a client-centric, collaborative approach, supporting your brand’s goals with a dynamic range of capabilities and high-touch client service.
Acceleration Partners is a six-time Global Performance Marketing Award (GPMA) winner in the Best Affiliate and Partner Marketing Agency category and has won many other industry, performance, and culture awards.
Acceleration Partners is a great team to work with if you’re looking for a titan agency that connects with you personally.
AGENCY SNAPSHOT
Founded: 2013
Location: New York City and San Francisco, USA; London, UK; and Tel Aviv, Israel
Number of Employees: 51-200
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Moburst is an award-winning, mobile-first, growth, and full-service advertising agency that emphasizes creative, tech- and data-driven marketing strategies.
It takes a performance-focused approach and provides 20+ growth-related services. Every strategy and campaign is designed and continually optimized for high performance and rapid growth.
Moburst offers extensive expertise in marketing strategy for clients in all industries at every stage of their marketing journey.
Moburst’s offerings include end-to-end mobile, app, social media, and influencer marketing services, as well as email, media buying, web and app development, creative services, and more.
Whether you’re a start-up in need of a whole new strategy or you’re a global brand looking to further improve and scale your current efforts, Moburst offers everything you need.
AGENCY SNAPSHOT
Founded: 1990
Number of Employees: 11 – 50
Location: Columbus, Ohio, USA
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Greencrest is a fully integrated online and offline marketing agency catering to B2B and B2C clients.
The company is recognized as one of 35 leading certified brand agencies across North America and specializes in brand development through strategic marketing implementation.
Greencrest focuses on marketing services like PR, which is an important connection to the target markets that grow brands, promotional campaigns, and event marketing.
Its offerings are aimed at growing brand awareness and strategically turning marketing efforts into revenue for its clients.
To Greencrest, every effort must culminate in the projected rewards for both the company and the client.
AGENCY SNAPSHOT
Founded: 2001
Number of Employees: 11 – 50
Location: St Louis, Missouri, USA
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Atomicdust is all about branding and design to help small and mid-level businesses stand out.
Brand positioning through defined strategies and purposeful design is their approach to every marketing campaign.
With extensive B2B and B2C experience in the healthcare, manufacturing, automotive, professional services, and beverage industries, Atomicdust has developed a consistent approach to brand management through its strategic framework.
Atomicdust works to combine branding with online advertising through social media and content development, as well as website design that incorporates meaningful planning.
For Atomicdust, purpose-driven campaigns that ignite audience connection and participation are the key to its success.
Finding a great agency to help formulate your marketing strategies can be incredibly challenging, especially when there are so many that claim to do things ‘strategically’.
That said, all the strategic marketers on this list are genuine experts with loads of industry experience and are willing to tailor their approach to your business. Their firms offer the services and insights needed to develop omnichannel strategies that drive results and move you toward your goals!
A marketing strategy is an overarching approach to make products or services known to a specified target market and create demand. The aim is to secure interest in what is being offered where such interest can be turned into positive leads that will result in sales or investments. Sometimes it refers to the initial strategic planning, i.e. conducting customer research and target audience analysis, so as to define positioning and key marketing messages. It could also be narrowly defined to be a channel strategy. For example, social media channel strategy would include selecting platforms (e.g. LinkedIn vs. Instagram or both), and formulating targeting, reach and engagement marketing tactics within each platform depending on the goal.
Agencies that specialize in strategic marketing and developing marketing strategies offer a combination of services based on a thorough understanding of your brand and product, the current market you're operating in, competitors and your target audience, as well the business and brand objectives you aim to achieve. They offer services that include:
- Market research and competitor analysis
- Brand identity, positioning & messaging
- Audience and customer targeting and segmentation
- Go-to-market (GTM) strategy planning
- Multi-channel marketing strategies
- Campaign planning and performance forecasting
- Content strategy development
- Digital transformation & marketing tech
- Customer journey mapping and sales funnel optimization
- Goal setting, KPI setting, performance measurement and analytics
- Various digital marketing services including partner marketing, content, social media and paid media campaigns
Read the full review to learn more about the top agencies for strategic marketing services and what they offer.
The top marketing strategy agencies include Disruptive Advertising, NinjaPromo, Inglite Visibility, Thrive, Greencrest, Acceleration Partners, Moburst, Promodo, Mower, Single Grain, Jellyfish, TopSpot, and Atomicdust. Read the full review to learn more about the expert marketing strategy services they offer, their noteworthy clients and what sets them apart from other agencies.
A marketing plan is a holistic strategy used to allocate spending across different marketing channels and tactics to maximize returns and essentially drive the highest incremental sales with a set budget. It can be done for a campaign specifically or annually across the marketing department, in which case monthly and/or quarterly reporting is required. Read the full review to learn more about the best agencies for strategic marketing, planning and budgeting.
Check if they have experience working with clients in your industry, ask them about their business philosophy to see if it correlates with your organization's, request case studies, look for testimonials and third party reviews, and make sure they offer the combination services you need and have the experience and expertise to develop a strong strategy that is tailored to your business. Read the full review to learn more about the top agencies for expert strategy development, what they offer and who they have worked with in the past.
Acadia: How to Evaluate a B2B Marketing Agency
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Investopedia: Terms – Marketing Strategy
Monash University: Marketing Services Agencies
The Manifest: Digital Marketing Agencies