Retail Marketing Agencies: The Ultimate 12 Agencies to Boost Sales in 2022 [Full Review]

The biggest challenge retail businesses face is staying relevant against the ever-changing trends in customer buying behavior, online shopping, and technology.

For instance, after the pandemic, 95% of buyers expect retailers to have strict COVID protocols for a safer buyer experience. And because of the growth of digital shopping, over 70% of consumers want retail businesses to offer various purchasing channels.

And let’s not forget that because most retail brands don’t know how to launch an omnichannel marketing strategy, they lose around 10% in revenue

These statistics all point to one concept – the retail marketing landscape is changing quickly. If brands don’t stay relevant, they’ll struggle to grow.

Fortunately, retail marketing agencies can help you through expert strategies proven to work. These agencies have the expertise, experience, and industry authority to ensure your retail business uses relevant, customer-centric marketing tactics geared toward success!

That is why we’ve rounded up the best 11 retail marketing agencies in 2022, what they offer and why you should choose them!

Ready to find the best retail marketing agency for your business and drive insane sales?

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    Top Retail Marketing Agency Services

    Paid Media

    Retail businesses need paid media, like PPC ads and banner ads, to boost brand awareness and revenue growth. But regardless of how long they’ve been around, paid media campaigns are difficult to manage. Many businesses don’t stick to their budgets or understand the bidding system for paid ad placements or how to optimize these ads.

    But with the help of any of the best retail marketing agencies, you can run successful paid media campaigns without the learning curve. Your agency will determine the best content, format, placement, and budget for your paid ads. They will also track and measure your ad campaign to ensure you reach your goals.

    Social Media Marketing

    Social media marketing plays a significant role in any business’s efforts to scale. And that’s because there’s so much you can do with social media. Brands can develop brand loyalty through audience interaction, expose their brand to new audiences, and create loads and loads of social proof.

    Successful social media marketing requires research and trial and error. Your chosen retail marketing agency will have the experience to overcome this and define a bespoke social media marketing strategy based on your target audience. They will find the best platforms to leverage for your retail brand, a posting schedule centered around your audience, and the best tactics to connect with targeted buyers.

    Influencer Marketing

    Influencer marketing has become the next best thing for businesses in almost every niche. Almost 100% of buyers trust the recommendations of influencers, and by now, that’s not new knowledge. Influencer marketing is pivotal for retail businesses because they need to win over buyers while promoting their brands to highly targeted audiences.

    Creating an influencer marketing strategy for your business is definitely what a retail marketing agency can do! Your agency will use in-depth customer insights to find the best influencers for your business and target audience. The agency you choose will negotiate influencer rates, draw agreements and measure your influencer marketing campaign.

    Conversion Rate Optimization (CRO)

    Every business wants to optimize its conversion rates. It’s no different for retail companies. But how do you achieve this, and what do your targeted buyers need to convert? Your retail marketing agency will research customer trends, buying behavior, and your competitors to determine how you can gain a competitive edge.

    From this research, retail marketing agencies can find market gaps and opportunities for your business to leverage. A few examples of CRO strategies retail marketing agencies may use include optimizing your business landing and product pages, A/B testing, adding lead flows to your blog, and enhancing your workflow.

    Summary: Top Retail Marketing Agency Services

    • Paid media
    • Social media marketing
    • Influencer marketing
    • Conversion rate optimization

    Source: Marketing 360

    12 Best Retail Marketing Agencies

    1.Acceleration Partners

    Acceleration Partners Logo

    Acceleration Partners

    Global

    Our Score

    4.9

     

    AGENCY SNAPSHOT

    Founded: 2007

    Location: Boston, Massachusetts, USA; London, UK; Berlin, Germany; Sydney, Australia; and Singapore

    Number of Employees: 350+

    KEY SERVICES

    • Retail marketing
    • Customer acquisition
    • Affiliate marketing
    • Influencer marketing
    • Publisher development
    • Partner marketing program management
    • Consultancy
    • Migrations

    NOTEWORTHY CLIENTS

    • Noom
    • Redbubble
    • Instacart
    • HelloFresh
    • Boll & Branch
    • Vividseats

    WHY CHOOSE THEM?

    Acceleration Partners is an award-winning agency with a global footprint and over a decade of experience in retail marketing. Their teams of experts can help you develop and scale your retail marketing strategy. As partner marketing experts, they can use a unique combination of affiliates, influencers, mass media, content, and buy-now-pay-later affiliates to drive sustainable growth for your brand, in any industry and any region.

    Acceleration Partners is a leading, global, agency with extensive expertise in retail marketing. They have operations in the USA, UK, Germany, Australia, and Singapore, and a staff of over 350 marketing experts driving growth for their clients at a regional and international level. Acceleration Partners specializes in partnership marketing. Going beyond traditional affiliate marketing, Acceleration Partner’s publisher development teams help you recruit the best partners to work with, including influencers, mass media publishers, affiliates, and brand-to-brand partners. This holistic approach to retail marketing allows Acceleration Partners to develop strategic, performance-based, marketing strategies for measurable and scalable success.

    Screenshot of the Acceleration Partners Agency Homepage
    Source: Acceleration Partners

    2.Faith

    Faith_Retial marketing agencies

    Faith

    South Melbourne, Australia 

    Our Score

    4.8

     

    AGENCY SNAPSHOT

    Founded: 2003

    Location: South Melbourne, Victoria, Australia

    Number of Employees: 20

    KEY SERVICES

    • Retail marketing
    • Media planning and buying
    • Social media marketing
    • Creative and design
    • Branding
    • Video production
    • Video marketing

    NOTEWORTHY CLIENTS

    • Decor
    • Prahran
    • AL-KO

    WHY CHOOSE THEM?

    Choose Faith for retail marketing if you’re a small or mid-level company, needing a wide range of specialized retail marketing services. Faith can help you produce innovative videos for your retail brand while helping you achieve one-of-a-kind branding. From solutions for brand experience to creative services and media buying strategies, Faith has what you need.

    Based in Australia, Faith offers a specialized range of retail marketing services. Businesses can find unique branding that grabs buyers’ attention from the get-go and leverage creative services for a memorable brand experience. Want to use video marketing for your retail business? Faith can produce, market, and manage videos targeted at your audience while developing and deploying a media buying strategy! The more advertising, the better, and Faith knows the exact marketing retail stores need.

    Faith agency
    Source: Faith

    3.Only Retail

    OnlyRetail Logo

    Only Retail

    London, UK

    Our Score

    4.9

     

    AGENCY SNAPSHOT

    Founded: N/A

    Location: London and 11 other locations around the UK

    Number of Employees: N/A

    KEY SERVICES

    • Retail marketing
    • Social media marketing
    • Affiliate marketing
    • Content marketing
    • Media buying
    • Event management
    • Media buying
    • Crises management

    NOTEWORTHY CLIENTS

    • SpecSavers
    • Tesco
    • Smiggle

    WHY CHOOSE THEM?

    Mid-level and large retail companies should opt for Only Retail if they need a broad and expert selection of retail marketing expertise. Only Retail provides more retail marketing than most agencies and helps you host and manage events, minimize the impacts of social crises, and create the best media buying strategy for your brand. This agency has more valuable services too, like content marketing, and affiliate marketing.

    Only Retail combines an expert selection of retail marketing services for inbound and outbound marketing. You can elevate your business through strategic media buying for dynamic advertising and crisis management to grow your offline and online reputation. What’s unique about Only Retail is they use many results-driven digital marketing practices for retail brands. For instance, you can engage buyers through content marketing and raise brand awareness through an affiliate marketing strategy. Only Retail will also host and manage events to attract new customers and optimize your relationship with existing ones.

    OnlyRetail_retail marketing agencies

    Source: Only Retail

    4.Marvel Marketing

    Marvel Marketing Logo

    Marvel Marketing

    Calgary, Canada

    Our Score

    4.9

     

    AGENCY SNAPSHOT

    Founded: 2014

    Location: Calgary, Alberta, Canada

    Number of Employees: 10

    KEY SERVICES

    • Retail marketing
    • WordPress web design
    • Social media marketing
    • Digital marketing strategy
    • Website maintenance
    • Press releases

    NOTEWORTHY CLIENTS

    • Aligned Capital Partners
    • Beyond Bronze
    • Irontek

    WHY CHOOSE THEM?

    Marvel Marketing is an ideal agency for businesses wanting to develop a social media presence, manage their websites, and secure press releases for brand awareness. This agency may have many more services beyond retail marketing, but retail companies can still find what they need. Marvel Marketing will run the best PPC ads for your business, engage your audience through content marketing, and leverage SEO tactics to drive web traffic.

    Marvel Marketing may focus on more expertise than retail marketing alone, but retail companies can benefit from this agency. For one, Marvel Marketing will develop a digital marketing strategy that achieves your goals and puts your brand in front of loads more targeted buyers. Social media marketing on platforms like Facebook, Instagram, and YouTube is also possible with Marvel Marketing, allowing you to boost your brand awareness and conversions quickly. And press releases aren’t forgotten either. Marvel Marketing will ensure your brand is featured in the top publications to develop your social proof and increase awareness.

    Marvel Marketing_retail marketing agencies
    Source: Marvel Marketing

    5.Customer Communications Group

    CCG logo

    Customer Communications Group

    Lakewood, USA

    Our Score

    4.9

     

    AGENCY SNAPSHOT

    Founded: 1977

    Location: Lakewood, Colorado, USA

    Number of Employees: 21

    KEY SERVICES

    • Retail marketing
    • Retail consulting
    • Customer loyalty marketing
    • Technology support
    • CRM strategy development
    • ROI measurement
    • Financial marketing

    NOTEWORTHY CLIENTS

    • Undisclosed

    WHY CHOOSE THEM?

    If you’re looking for a retail marketing agency specializing in retail marketing solutions for all kinds of businesses, look no further! Customer Communications Group provides retail consulting to define your current market position and goals and measures your ROI to ensure you use strategies that work. This agency has solutions to build and grow buyer loyalty and ensures your brand uses the most efficient and effective technology.

    Customer Communications Group focuses on all things retail marketing. This agency has three main areas of expertise, customer experience and engagement, customer loyalty, and customer-centric CRM strategies. Fueled by decades of retail marketing expertise, this agency will develop custom strategies to convert your target audience. You can find new marketing channels to grow conversions and create loyalty marketing campaigns too. Throughout your journey with Customer Communications Group, they will consistently track and measure your ROI for guaranteed success. Plus, unlike many other retail marketing agencies, this one provides financial marketing expertise too!

    CCG_Retail marketing agencies
    Source: Customer Communications Group

    6.Krono

    Krono Logo

    Krono

    Mumbai, India

    Our Score

    4.6 

     

    AGENCY SNAPSHOT

    Founded: 2006

    Location: Mumbai, Maharashtra, India

    Number of Employees: 43

    KEY SERVICES

    • Retail marketing
    • Lead generation
    • Content marketing
    • Social media marketing
    • Customer retention strategies
    • Marketing promotion strategies
    • Print branding
    • Direct mails

    NOTEWORTHY CLIENTS

    • Jack & Jones
    • ONLY
    • Power House Gym

    WHY CHOOSE THEM?

    Krono has a well-rounded range of retail marketing services for print branding, distributing pamphlets for brand awareness, and strategies to attract targeted leads. For retail marketing, mid-level and large brands can retain customers through innovative, customer-centric campaigns and share their values and missions with content marketing. If you want a PPC or Google Adwords campaign, you can work with Krono to drive results.

    Krono has worked with several well-known retail brands, such as Loreal, Future Retail, and Fresh Xprs. Retail companies love Krono because this agency offers print branding services to create marketing materials like pamphlets and flyers and can boost brand awareness with custom billboards! Retaining your customers and attracting high-quality leads is no problem for Krono either. This agency will develop campaigns aimed at what excites and engages your target audience. Like many of the best retail marketing agencies, Krono also offers content marketing and social media marketing expertise.

    KRONO_Retail marketing agencies
    Source: KRONO

    7.Retail Marketing Group

    RMG Logo

    Retail Marketing Group

    Reading, UK

    Our Score

    4.7

    AGENCY SNAPSHOT

    Founded: 2005

    Location: Reading, England, UK

    Number of Employees: 199

    KEY SERVICES

    NOTEWORTHY CLIENTS

    • LG
    • Situ Live
    • Garmin

    WHY CHOOSE THEM?

    Retail Marketing Group provides everything established retail brands to scale. This agency will help you develop a video shopping strategy to optimize the customer buying experience and can use branding that sticks in your consumers’ minds. What’s fantastic about Retail Marketing Group is this agency takes an expert approach to field and experiential marketing to attract more customers and practice unique marketing. And adding to this agency’s power, they offer direct-to-consumer marketing too!

    Retail Marketing Group is a fun and relevant retail marketing agency with an impressive portfolio of clients like Garmin, LG, and Tempur. Unlike most top retail marketing agencies, Retail Marketing Group will scale your business through field and experiential marketing campaigns. You can deliver an unforgettable brand experience through creative branding, video shopping, and direct-to-consumer marketing. Because Retail Marketing Group specializes in omnichannel retail marketing, you can trust this agency to have an extensive range of retail marketing channels for dynamic brand promotion.

    Retail Marketing Group
    Source: Retail Marketing Group

    8.TOP

    Top agency

    TOP

    Austin, USA

    Our Score

    4.6

     

    AGENCY SNAPSHOT

    Founded: 2018

    Location: Austin, Texas,  San Francisco, California, and New York City, USA

    Number of Employees: 98

    KEY SERVICES

    • Retail marketing
    • Influencer marketing
    • DTC marketing
    • Social media marketing
    • Branding
    • Brand development

    NOTEWORTHY CLIENTS

    • Harmless Harvest
    • Sallie Mae
    • Meow Mix

    WHY CHOOSE THEM?

    With offices spread across the world, TOP is a retail marketing agency specializing in optimizing customer buying experiences. TOP will help you develop branding for your company, growth hacking strategies, and solutions to build awareness and social proof like influencer marketing. Whether you’re active on social media, TOP has decades of experience for social media marketing campaigns that drive conversions and has direct-to-consumer marketing expertise.

    TOP advertises itself as a shopper marketing agency helping retail businesses connect with target shoppers globally. But what does this agency do to accomplish this? To start, TOP does extensive market research to define retail marketing strategies custom to your brand and buyers. This agency has an international network of influencers to boost your brand awareness. TOP will also do what it needs to help you optimize the shopping experience for active shoppers regardless of their buying stage. To engage new buyers and develop loyalty for your existing customer base, TOP uses a human story-telling approach. This agency also relies on media listening tools and A/B testing to define your customers’ behavior.

    Top_retail marketing agencies
    Source: TOP

    9.ChicExecs

    Exec Chics Logo

    ChicExecs

    San Marcos, USA

    Our Score

    4.9

     

    AGENCY SNAPSHOT

    Founded: 2004

    Location: San Marcos, California, USA

    Number of Employees: 83

    KEY SERVICES

    • Retail marketing
    • Brand strategy
    • Brand awareness
    • Public relations
    • Digital marketing

    NOTEWORTHY CLIENTS

    • Costco
    • Urban Outfitters
    • Target

    WHY CHOOSE THEM?

    What’s better than a retail marketing agency led by women with over 15 years of retail industry experience? That’s why your business needs ChicExecs! While this has a long list of mid-level and large retail brands in its portfolio, ChicExces can help small businesses too. You can rely on expert digital marketing services for PPC ad campaigns, paid social strategies, and content marketing. ChicExces will also help you reach more customers through brand awareness tactics!

    ChicExecs has worked with major retail chains like Target and Costco to build sound brand reputations and offer customers a convenient shopping experience. What sets ChicExecs apart is it’s a women-led agency aiming to help retail businesses reach their goals with innovative and targeted strategies. You can improve your reputation through press releases, and ChicExecs offers specialized digital marketing services. Based on all ChicExec’s efforts, this agency has helped over 100 clients and has a small business network comprising more than 1500 brands. Many of these clients have featured in top-tier publications, like The Today Show and FOX News.

    ChicExecs_retail marketing agencies
    Source: ChicExecs

    10.The Good Marketer

    The Good Marketer Logo_

    The Good Marketer

    London, UK

    Our Score

    4.8

     

    AGENCY SNAPSHOT

    Founded: 2017

    Location: London, England, UK

    Number of Employees: 24

    KEY SERVICES

    • Retail marketing
    • Account management
    • Creative services
    • DTC marketing
    • Digital marketing
    • Press releases

    NOTEWORTHY CLIENTS

    • TeachKloud
    • Retro Kids
    • The Birth Collective

    WHY CHOOSE THEM?

    The Good Marketer is an excellent option for businesses wanting retail marketing solutions for direct-to-consumer marketing a digital marketing. You can optimize brand awareness through press releases with well-known publications and deliver a memorable brand experience with creative services. The Good Marketer provides digital marketing strategies too, for social media, PPC ad campaigns, and email marketing. There’s almost nothing retail businesses can’t do with this agency!

    The Good Marketer has a reliable and professional team of digital marketing experts. This agency has worked with many retail businesses, including Flique Cosmestics, Relco London, and Nancy Florence. And within the five years that The Good Marketer has been offering expert retail marketing services it has helped over 58 small businesses worldwide. Working with this agency, retail companies can promote their brand’s through press releases, digital marketing, and direct-to-consumer marketing. You can also build a brand that customers adore with creative marketing services. Making The Good Marketer a unique option, this agency offers account management to measure and track your ROI.

    The Good Marketer_ retail marketing agencies
    Source: The Good Marketer

    11.Granby

    Granby Logo

    Granby

    Blackburn, UK

    Our Score

    4.5

     

    AGENCY SNAPSHOT

    Founded: 1999

    Location: Blackburn, England, UK

    Number of Employees: 45

    KEY SERVICES

    • Retail marketing
    • Project management
    • In-store sales and sampling
    • Print management
    • Storage and distribution
    • Kitting and collations
    • Loyalty marketing

    NOTEWORTHY CLIENTS

    • Undisclosed

    WHY CHOOSE THEM?

    Granby is the perfect retail marketing agency for brands wanting to conduct in-store sampling for an improved customer experience and needs support for storing and distributing their products. More retail marketing expertise you can expect from Granby includes print management, loyalty marketing, project management, and experiential marketing campaigns. Granby has decades of retail marketing experience for businesses in the private and public sectors.

    Granby aims to help your business “make the most of in-store opportunities” through several retail marketing services. But Granby does more than typical retail marketing services. You can offer in-store sampling, manage your point-of-sale systems, and print branded marketing materials like brochures. Granby will also find the best solutions to store your products at safe warehouses and distribute your goods to ensure your customers receive value from your business without any hiccups. Additionally, Granby can boost your business with loyalty marketing and will build a conversion-driven experiential marketing campaign.

    Granby-retail marketing agencies
    Source: Granby

    12.Illumination Consulting

    Illumination consulting logo

    Illumination Consulting

    Portland, USA

    Our Score

    AGENCY SNAPSHOT

    Founded: 1998

    Location: Portland, Oregon, USA

    Number of Employees: 11 – 50

    KEY SERVICES

    • Retail marketing
    • SEO
    • Customer research
    • Brand strategy
    • Social media marketing
    • Video marketing
    • Business consulting
    • Business optimization

    NOTEWORTHY CLIENTS

    • Cure Natural Skin Care
    • KeysFishing
    • Park Warehouse

    WHY CHOOSE THEM?

    Illumination Consulting can do so much for successful retail marketing. This agency has worked with a spectrum of brands in retail marketing and has solutions for brand awareness, loyalty marketing, lead generation, and customer engagement. To start your retail marketing journey, this agency will create a foolproof brand strategy tailored to engaging target buyers. You can also broaden your customer base with video and social media marketing!

    When it comes to successful retail marketing, there’s nothing Illumination Consulting can’t do! This agency understands how competitive retail marketing is and makes an effort to use its expertise and develop customer-centric retail marketing solutions for businesses. A bit of what this agency can do for your brand, includes SEO marketing, video marketing, business optimization for maximum results, and video marketing. Illumination Consulting can also help your business achieve its goals through extensive and detailed customer research, social media marketing strategies, and a bespoke brand strategy.

    Illumination consulting_retail marketing agencies
    Source: Illumination Consulting

    Conclusion

    Retail marketing can be challenging for many brands because there are many aspects to consider! But with the help of any of the best retail marketing agencies, you can achieve the results you want without many obstacles. Retail marketing agencies have experienced experts and portfolios of happy clients. So you can depend on the quality of their services. If you want to grow your retail business, retain or attract customers or develop stronger customer loyalty, consider any of the best retail marketing agencies!

    Frequently Asked Questions

    What is a retail marketing agency?

    A retail marketing agency is a dedicated marketing agency specializing in expert retail services. You can work with these agencies to understand your audience more, develop customer engagement strategies and attract quality leads to your business. Read this article to find out about the best retail marketing agencies in 2022, what services they offer and some of the top clients they've helped.

    What services do retail marketing agencies offer?

    The services retail marketing agencies offer include paid media, social media marketing, influencer marketing and CRO strategies. These are crucial services for retail brands, and agencies have expert knowledge how to use these strategies for successful retail marketing. Read this article for more details on the top retail marketing services from agencies and the best retail marketing agencies in 2022!

    What are the best retail marketing agencies in 2022?

    Some of the top retail marketing agencies for 2022 include Acceleration Partners, TOP, Krono, The Good Marketer, Illumination Consulting, Granby and ExecChics. These agencies have vast experience working with retail brands, and each offer a unique range of services for retail marketing success. Read this article for more of the best retail marketing agencies, and what services these agencies offer for your brand.

    References

    Shopify: 53 Data-Backed Retail Statistics Shaping Retail in 2022 and Beyond

    Harvard Business Review: A Study of 46,000 Shoppers Shows That Omnichannel Retailing Works

    Vend: Drive growth through seamless omnichannel retail

    QuestionPro: Why Consumers Trust Influencers Over Celebrities