7 Best Jingle Makers: Create Unforgettable Company Jingles [2024 Review + Tips]

When you’re competing with every other brand for attention, the competition is fierce. And loud.

A custom jingle that is instantly recognizable and evokes positive emotions is a huge advantage for your brand!

But if hiring a composer and musical talent to create and record one sounds like time and money you don’t have… A good jingle creation tool is the answer!

Jingle generators take all the leg work out of creating and recording a custom jingle for your brand.

We’ve reviewed the best jingle makers available, with detailed breakdown of each one, including key features and pricing, as well as the benefits of a great jingle and how to create one yourself.

Quick Comparison: Best Tools to Create Your Jingle 2024

Here is a brief overview of our reviews of best generators to create a unique company jingle:

Scroll down for the full reviews including key features and pricing!

Why Use a Company Jingle for Your Marketing?

Using a good jingle offers some important benefits for your brand:

1.Driving Brand Recognition and Positive Sentiment

Jingles are fun and enhance how your brand is perceived and experienced by your customers.

Using a jingle for your brand helps customers associate your business with that sound, and the feeling it evokes.

When customers will think of your brand whenever they hear your jingle or a similar sound.

They will think of your brand when that catchy tune plays in their mind long after they last heard the jingle.

For a truly unforgettable jingle, ensure you choose unique audio that can’t be mistaken for another brand’s jingle!

Kit-Kat, Coca-Cola, McDonald’s and Meow Mix are just a few of the many brands with truly iconic jingles.

Check out this compilation of commercial jingles by Zouhair Chakkour and see how many you instantly recognize:

2.Impactful Advertising Across Both Direct and Indirect Channels

Most digital marketing practices like social media or paid ad campaigns require your target audience to engage with your content by reading it or paying attention to it.

Jingles are much more impactful because we hear things even when we’re doing something else.

Hearing it on the radio when you’re driving, when you’re listening to a podcast or when its broadcast public space does not demand any effort from us, which means we’re also less resistant to ‘hearing the message’.

3.Enhanced Company Branding

Branding is all about making your business stand out from competitors, being easily recognizable, and evoking positive sentiment in your audience.

Consistent branding and providing a consistently good customer experiences increase trust and credibility, strengthening your brand reputation.

Branding relies on the senses. Visually, using a signature colour for your brand can boost brand recognition by 80%.

Using a custom sound to your branding adds an extra dimension to the ways you can connect with and engage your audience.

However, your jingle must be consistent with your branding and value proposition.

Your target audience must associate your jingle with your business, and not your competition!

4.Accessible and Cost-Effective Marketing Strategy with Many Uses

In the past, jingles were reserved for bigger-budget brands that utilized radio advertising and TV commercials.

They were costly to create and involved hiring (human) professional jingle writer to compose the hook and write the lyrics, musicians to play the jingle, and a studio to record it.

The internet, social media, video content and podcasts have fundamentally changed all that, and jingles are now a key element to advertising across all digital channels!

Jingle generator software has made creating unique company jingles infinitely more affordable and accessible to smaller brands and even individuals.

Most good jingle creation tools don’t even require much musical expertise, so you can use one to create your own company jingle.

How to Create an Effective Jingle for Your Brand

To be effective a jingle must be short and sweet, have catchy lyrics and sound, evoke positive emotions and reflect your brand’s unique value proposition.

Here is how to create a memorable and impactful brand jingle:

1. Short and sweet: Jingles must be easy to understand. Avoid tricky metaphors, complex poetic lyrics, and unclear words. Use simple words that get to the point. The average length of a company jingle is between 5 and 60 seconds, with the ideal length being between 15 and 25 seconds.
2. Catchy sounds and lyrics: Good company jingles are those catchy little earworms you can’t get out of your head. Make the sound upbeat and use fun lyrics that are easy to understand and remember. Brand recognition is key!
3. Trigger positive emotions: Jingles must create a positive emotional association with the brand to draw customers in and encourage engagement with your brand. Avoid words with negative connotations and appeal to your target audience’s desired emotional state.
4. Reflect your value proposition: A good jingle captures your company or brand values and conveys what is at the heart of what you offer. Ideally, it should also set you apart from competitors, highlighting the unique benefits you offer.
5. High-quality audio: Audio quality must be good enough to play well across a wide range of channels, from radio, podcasts, and tv to social media and video content. Nothing ruins a good sound bite more than poor audio quality.
6. Be Unique: Aside from copywriting infringement, your company jingle has to be unique to drive brand recognition. If it’s very similar to someone else’s jingle, you risk losing out by giving them the benefits of your investment or you risk your brand coming across as ‘knock off’ version of theirs.

7 Best Jingle Generators to Create Your Own Company Jingle

The ultimate paid and free jingle generators include Fiverr, The Jingle Maker, Write Me a Jingle, Radio Jingles 24, Music Radio Creative, RedHot and Abes Audio. Check out the full reviews:

1.Fiverr

Fiverr is different to the other jingle creation tools on this list because it is marketplace where you can find professional freelancers to create and record a jingle for you.

Fiverr is a good option if you want to hire a professional jingle creator to compose and record your jingle, rather than doing it yourself with a jingle generator or software tool

You can view freelancers based on skills, reviews, budgets, and many other filters.

Freelancers on Fiverr offer a variety of custom packages, from basic jingle making to complex musical composition and recording, so you will definitely find a solution for your needs and your budget.

Another perk of using Fivver is that the platform provides standardized ways to manage contract agreements and payments, reducing the risks associated with hiring a professional independently.

 

Key Features:

• Dynamic filters
• Flexible budget options
• Over 1000 Jingle creation professionals
• Packages for all levels of jingle creation, from a basic hook to a professional voice over and high quality audio recording

Pricing:

• Varies by project and freelancer but gigs priced from $5 up

G2 Score: 4.3/5 stars

Website: fiverr.com

2.The Jingle Maker

The Jingle Maker is one of the most popular and well-established online jingle creation tools, and has developed over 27,000 jingles for brands in various sectors.

You can work with this tool to create commercial jingles with unmatched sonic quality and use voice-overs for commercials, and this platform will manage all the technical aspects of your agreement.

Businesses can also choose to provide their jingle script, or they can create one tailored to your brand.

Plus, brands can create and manage audiobooks too!

Key Features:

• Commercial jingles
• Voice overs
• Custom written music
• Audiobooks
• Sound effects for podcasts and video content
• Video intros and outros

Pricing:

• Custom pricing

G2 Score: N/A

Website: thejinglemaker.com

3.Write Me a Jingle

Write Me a Jingle is a “custom catchy song studio” platform.

You can create audio for jingles, radio and TV commercials, podcast intros, custom theme songs, generate song lyrics, and more.

Write Me a Jingle has an expert team of audio, voice-over, and song-writing to professionals to ensure your unique jingles drive traction and engage your audience.

This tool can also help your business with original and custom instrumental music and podcast editing, design, mixing, and mastering.

How long it takes to produce your jingle depends on your requirements. Each business receives guidance from a dedicated Write Me a Jingle representative to make the process quicker and easier.

Key Features:

• Instrumental jingles
• Voice overs
• Theme songs
• Song lyrics
• Audio for commercials
• Advertising jingles
• Podcast management
• Sound editing, mixing and mastering

Pricing:

• Custom Pricing

G2 Score: N/A

Website: writemeajingle.com

4.Radio Jingles 24

Radio Jingles 24 creates custom jingles for a wide range of marketing and branding purposes.

You can order your jingle online, and this platform makes it easy to customize, manage and build your jingle.

Businesses can provide a pre-written voice-over script or rely on Radio Jingles 24 to create captivating content.

The platform also offers custom discounts and packages for special orders, and you’ll receive your jingle within 24 hours.

If you’re into podcast advertising, this tool can also help you with podcast management and audio editing, and recording.

Key Features:

• Custom script writing
• Commercial jingles
• Voice overs
• Podcast management
• DJ collections

Pricing:

• AC/ Hot AC Produced Jingles: $66 each
• CHR Produced Jingles: $66 each
• Oldies Produced Jingles: $66 each
• Acapella Only No Music Bed: $55 each
• Full Jingle Package: $221 each

G2 Score: N/A

Website: radiojingles24.com

5.Music Radio Creative

Music Radio Creative is a free jingle maker that focuses on a broader range of features for jingles and sound effects than most other tools.

You can create free DJ drops, commercial jingles, voice overs, sound effects, and podcast intros with ease.

Music Radio Creative can also help your business through custom script writing, royalty-free sound effects, and features for audio editing and audio quality optimization.

One of our favorite aspects of this tool is how it focuses on helping businesses learn how to create show-stopping jingles through free resources like online courses, tips, and tutorials.

Key Features:

• Commercial jingles
• Radio jingles
• Audio editing tools
• Script writing
• Branding elements
• Podcast management tools

Pricing:

• Free

G2 Score: N/A

Website: musicradiocreative.com

6.RedHot

RedHot is one of the most successful jingle generators out there. This software offers features for jingle making, copywriting, and radio audio.

You can leverage impactful hook lines and melodies through in-depth target audience profiling, custom script and copywriting, and voice overs from professional voice talent.

RedHot has created thousands of jingles for a long list of industries like Airlines, grocery stores, toy stores, car dealerships, bakeries, home furnishing stores, and medical clients.

Key Features:

• Commercial jingles
• Copywriting tools
• Audience profiling
• Custom script writing
• Audio editing

Pricing:

• Custom quote

G2 Score: N/A

Website: redhotjingles.com

7.Abes Audio

Abes Audio focuses on a wide range of features for branded company jingles that drive traction.

With a large team of professional musicians, composers, producers, and vocalists, Abes Audio has worked with many brands to create unforgettable jingles targeted at their ideal buyers.

You can choose between short audio logos and jingles or complete packages for 360-degree audio marketing and jingle development.

However, Abes Audio does take a little longer than other jingle services, and brands can expect to receive the first jingle within ten days. After this, you’ll get two rounds of free edits, and have the rights to your custom jingle!

Key Features:

• Short audio logos
• Advertising jingles
• Custom packages
• Branding

Pricing:

• Custom pricing

G2 Score: N/A

Website: abesaudio.com.au

Conclusion

Using a unique company jingle offers numerous benefits for your marketing, across a wide range of channels, and they’re now inexpensive and easy to create using a jingle creation tool!

To make it even easier, this review covers the best options and includes a variety jingle generators and jingle making services to fulfil a wide range of needs, at different price points.

References

Techjury: 36 Astonishing Customer Experience Statistics for 2024

Reboot: What is the Importance of Colour in Brand Recognition?

Sound Branding Ideas: Unleash the Power of Jingle Branding for Your Business

Advances in Economics and Business Management, Vol. 3: Study of the Effectiveness of Advertising Jingles (PDF via ResearchGate)