The company partners with some of the most well-known influencers to develop fully-managed, innovative, human-to-human marketing campaigns. Influencers are sourced based on benchmark metrics and go through an extensive validation process that involves input from the brand.
Besides influencer marketing on social media platforms, HireInfluence also deals in on-site promotion and events. On-site influencers help bring in traffic to such events and boost the online reach as well. On-site services include photo shoots, product demonstrations, guest appearances, TV commercials, festival promotions, grand-opening events, and even movie premiers.
HireInfluence also has an in-house team of data scientists that provide valuable insights from the campaign performance data. This data can be used to run A/B testing on influencer marketing campaigns. The insights from these tests are used to optimize future campaigns so that the ROI can be maximized.
One of its most recent achievements is winning the award for ‘Best Influencer Marketing Campaign’ at the Vega Digital Awards 2020.