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17 Event Branding Agencies That Get Results in 2024

By Adrienne Bosch Last updated: 25 minute read Branding, Content & CreativeMarketing Agencies

Event marketing offers unique opportunities to connect with your audience in a tangible, personal, and memorable way.

A well-planned and executed event allows people to interact with your brand and the human beings who represent it. It gives them something to participate in, something to see, smell, and touch—something to remember.

Events also allow people to share their interactions with your brand when they post about their experiences at the event on social media. As such, the amount of ‘marketing mileage’ you get from a single promotional event is quite impressive.

That said, doing event marketing right is not easy (or quick or inexpensive). Thankfully, there are many great event marketing agencies that specialize in event marketing.

Event planning agencies offer all the services needed to plan, promote, and execute a great event from A to Z.

 Which agencies are the best? And what services should an event marketing firm offer?

In this review, we cover exactly that, starting with our list of the best event marketing agencies worldwide.

17 Best Event Marketing Agencies

1. Bishop-McCann

bishop-mccann_logo

Bishop-McCann

Kansas City, USA

Our Score

4.8

 

AGENCY SNAPSHOT

Location: Kansas City, Missouri; Chicago, Illinois; San Francisco, California; Minneapolis, Minnesota; New York, New York, USA

Founded: 1997

Number of employees: 51-200

KEY SERVICES

  • Meeting & Event planning
  • Production Services
  • Creative Services
  • Conference & Trade Show Management

NOTEWORTHY CLIENTS

  • Bridgestone
  • Actelion
  • Anheuser-Busch

WHY CHOOSE THEM?

Bishop-McCann is one of the world’s best meeting, event, and incentive program planners. They are an advertising agency based in Kansas City with offices in Chicago, San Francisco, Minneapolis, and New York.

This agency promises to fight for their partners’ needs with a single-minded and unwavering focus. It combines Midwestern culture and values with agency know-how to make a unique event advertising partner.

To show that they are true partners, they have invested in gaining in-depth knowledge, working in highly complex and forward-thinking industries, and doing well in those industries.

 

Bishop-McCann Event Marketing Agency Homepage
Source: Bishop-McCann

2. NEXT/NOW

Next-Now Logo

NEXT/NOW

Chicago, USA

Our Score

4.9

 

AGENCY SNAPSHOT

Location: Chicago, Illinois, USA

Founded: 2011

Number of employees: 11-50

KEY SERVICES

  • Interactive installations
  • Virtual reality
  • Augmented reality
  • Digital event planning and hosting

NOTEWORTHY CLIENTS

  • Intel
  • McDonald’s
  • Under Armor

WHY CHOOSE THEM?

NEXT/NOW offers a unique and innovative way of organizing and hosting services for brands in any sector.

The Chicago-based creative technology agency NEXT/NOW was founded in 2011 to revolutionize digital event spaces.

They take great pride in developing custom software, marketing services, and AR/VR development to create digital brand experiences for physical venues. Therefore, they bring a unique and innovative way of eventing and hosting services for a brand in any sector.

 

Next-Now Event Marketing Agency Homepage
Source: Next/Now

3. Backlash

Backlash Logo

Backlash

London, UK

Our Score

4.8

 

AGENCY SNAPSHOT

Location: London, UK

Founded: 2017

Number of employees: 11-50

KEY SERVICES

  • Retail marketing
  • Experiential event marketing
  • Digital event marketing
  • Exhibition services

NOTEWORTHY CLIENTS

  • Avery Dennison
  • Fenty Beauty
  • Hasbro

WHY CHOOSE THEM?

Backlash is an event consultant agency based in London. It was founded in 2017 and has over 29 employees. It offers event marketing and planning to retail and consumer products clients.

Backlash was founded to provide brands with a new, modern, creative agency model for experiential marketing. This agency provides brands with a new, modern, creative agency model for experiential marketing.

The years spent working with various large, successful agencies across multiple categories and channels have allowed them to develop a service that sets them apart from the competition. They describe this as “big agency thinking without the price tag.”

 

Backlash Event Marketing Agency Homepage
Source: Backlash

4. iMP Experiential

iMP Experiential Logo

iMP Experiential

Leeds, UK

Our Score

4.6

 

AGENCY SNAPSHOT

Location: Leeds, West Yorkshire; Guildford, West Surrey, UK

Founded: 2008

Number of employees: 11-50

KEY SERVICES

  • Full in-house experiential design
  • Build and installation
  • Logistics, health & safety
  • Event promotions
  • Event hosting

NOTEWORTHY CLIENTS

  • Maserati
  • Fiat
  • Kellogg’s

WHY CHOOSE THEM?

The experiential agency iMP Experiential, founded in 2008, has headquarters in Leeds, United Kingdom, and Guildford.

For start-ups and iconic brands alike, they provide a bespoke service tailored to each campaign, ranging from a single brand ambassador to a fully managed event activation.

Moreover, the company provides event marketing and planning, marketing strategy, and branding services to small and midsize businesses.

They offer complete internal experiential design, build, and installation through on-site workshops. Further, they provide high-quality promotional and event staff to brands and agencies, handling everything from logistics to health, safety, and staffing.

 

iMP Experiential Homepage Event Marketing Agency
Source: iMP Experiential

5. Amplify

amplify_logo

Amplify

London, UK

Our Score

4.9

 

AGENCY SNAPSHOT

Location: London, UK; Los Angeles, USA; Sidney, Australia

Founded: 2007

Number of employees: 51-200

KEY SERVICES

  • Event promotions
  • Event planning
  • Content marketing
  • Marketing strategy
  • Brand marketing

NOTEWORTHY CLIENTS

  • Nike
  • Google
  • PlayStation

WHY CHOOSE THEM?

Amplify, one of the top event agencies was founded in London in 2007. Their 100-person team specializes in event planning and marketing.

Furthermore, the group provides marketing strategy, primarily for clients in the enterprise and some mid-market segments.

Amplify thinks shared experiences build relationships, and they believe branding should have emotion, sentiment, and connection.

They believe that relationships are founded on shared experiences. Moreover, they believe branding should have emotions, a sentiment, and a connection. Because when you connect, everything makes sense.

 

amplify Event Marketing Agency Homepage
Source: Amplify

6. Most Likely To

Most Likely To Logo

Most Likely To

San Francisco, USA

Our Score

4.8

 

AGENCY SNAPSHOT

Location: San Francisco, California, USA

Founded: 2017

Number of employees: 11-50

KEY SERVICES

  • Advertising
  • Events
  • Brand Strategy
  • Design
  • Media Planning

NOTEWORTHY CLIENTS

  • Click Therapeutics
  • Milliman
  • Ariel Investments

WHY CHOOSE THEM?

Most Likely To Advertising is a San Francisco-based advertising agency that launched in 2017 and now employs ten people. It helps businesses of all sizes with advertising, branding, and digital strategy. The agency also offers media planning, buying, content marketing, and video production services.

Most Likely To offers services to clients from various industries, focusing on eventing and production.

Moreover, these services are provided to clients from a wide range of industries, focusing on event marketing and production.

 

Most Likely To Event Marketing Agency Homepage
Source: Most Likely To

7. Traina

Traina Logo

Traina

San Diego, USA

Our Score

4.9

 

AGENCY SNAPSHOT

Location: San Diego, California, USA

Founded: 2005

Number of employees: 11-50

KEY SERVICES

  • Brand strategy and messaging development
  • Advertising campaigns
  • Collateral design
  • Web design
  • Marketing and design

NOTEWORTHY CLIENTS

  • Microsoft
  • Facebook
  • Brooklyn Brewery

WHY CHOOSE THEM?

Traina is a premier branding agency headquartered in San Diego, founded in 2005. The company is working to reimagine how brands are created.

Traina develops market-leading, data-driven, design-driven brands built from the ground up for digital, including for digital events.

Their team develops market-leading data-driven, design-driven brands built from the ground up for digital, including for digital events.. This is achieved by combining strategy, design, and digital expertise under one roof.

 

Traina Event Marketing Agency Homepage
Source: Traina

8. Elevate My Brand

elevate_my_brand logo

Elevate My Brand

Los Angeles, USA

Our Score

4.7

 

AGENCY SNAPSHOT

Location: Los Angeles, California, USA

Founded: 2010

Number of employees: 11-50

KEY SERVICES

  • Strategic events
  • Social media
  • Experiential event production
  • Digital marketing
  • Experiential marketing

NOTEWORTHY CLIENTS

  • Microsoft
  • Facebook
  • Verizon Digital Media

WHY CHOOSE THEM?

Elevate My Brand (EMB), which began operations in 2010, assists B2B and B2C businesses in achieving their advertising and marketing objectives through the implementation of various strategies.

EMB’s ten-person team provides business, information technology, social media, and healthcare client services. The company is an expert in social media marketing, digital strategy, and event marketing.

Elevate My Brand assists B2B and B2C businesses achieve their event advertising and marketing goals.

 

 

Event Marketing Agency Elevate My Brand Homepage
Source: Elevate My Brand

9. Bob Gold & Associates

Bob Gold & Associates Logo

Bob Gold & Associates

Redondo Beach, USA

Our Score

4.6

 

AGENCY SNAPSHOT

Location: Redondo Beach, California; and New York, USA

Founded: 1997

Number of employees: 11-50

KEY SERVICES

  • Events management
  • Social media marketing
  • Digital marketing
  • Branding
  • Crisis management

NOTEWORTHY CLIENTS

  • Cisco
  • Anthem Sports & Entertainment
  • Corning Optical Communications

WHY CHOOSE THEM?

Bob Gold & Associates is a Redondo Beach-based PR, marketing, and communications firm that excels in various marketing-related areas, including strategy, events, content, and PR.

The consulting firm was founded in 1997, and its clients come from diverse fields such as the arts, entertainment, music, telecommunications, and information technology.

Overall, BG&A could be a good fit for event promotion if you prioritize PR and data-driven marketing,

 

Event Marketing Agency Bob Gold & Associates Homepage
Source: Bob Gold & Associates

10. Devott Co., Ltd

Devott Co., Ltd Logo

Devott Co., Ltd

Tianjin, China

Our Score

4.8

 

AGENCY SNAPSHOT

Location: Tianjin, China

Founded: 2007

Number of employees: 11-50

KEY SERVICES

  • Events management
  • Outsourcing
  • Consulting
  • Portal management
  • Market research

NOTEWORTHY CLIENTS

  • Not available

WHY CHOOSE THEM?

Devott Co., Ltd. is a company based in Tianjin, China that does market research. The small team, which has been around since 2007, offers services like market research, business consulting, outsourcing of back office tasks, and outsourcing of customer service.

Likewise, Devott is dedicated to making Chinese service outsourcing businesses more competitive worldwide and building the China Sourcing brand. It uses its vast industry resources and experiences, in-depth industry knowledge, and internationalized expert team.

 

Devott Co., Ltd Event Marketing Agency Homepage
Source: Devott Co., Ltd

11. TalkingTree Creative

talkingtree_creative_logo

TalkingTree Creative

Baltimore, USA

Our Score

4.7

 

AGENCY SNAPSHOT

Location: Baltimore, Maryland; and Washington DC, USA

Founded: 2007

Number of employees: 11-50

KEY SERVICES

  • Video production
  • Event production
  • Live entertainment
  • Corporate conferences
  • Television broadcasting

NOTEWORTHY CLIENTS

  • The Washington Times
  • Cal Ripken
  • Foundation

WHY CHOOSE THEM?

TalkingTree Creative is an event production company with an office in both Halethorpe, Maryland, and Washington, DC. Moreover, TalkingTree Creative is a company that has been around since 2007 and focuses on making videos and developing AR/VR.

As a commercial communications agency, they focus on making media, organizing events, communicating with marketers, and providing live entertainment services.

This agency can strengthen your brand and message by implementing strategic solutions involving your employees and customers based on events and experiences. Their event production services cover many aspects, including the theme, music, decorations, lighting, projection, and sound.

 

TalkingTree Creative Event Marketing Agency Homepage
Source: TalkingTree Creative

12. Harbinger Communications

harbinger_communications Logo

Harbinger Communications

Toronto, Canada

Our Score

4.8

 

AGENCY SNAPSHOT

Location: Toronto, Canada

Founded: 1990

Number of employees: 11-50

KEY SERVICES

  • Marketing communications
  • Public relations
  • Marketing to women
  • Brand launch
  • Event management

NOTEWORTHY CLIENTS

  • Unilever
  • Wrigley
  • ConAgra

WHY CHOOSE THEM?

Harbinger Communications is a Toronto-based public relations firm. Since 1990, its 39-person team has primarily served small and midmarket enterprises in the consumer products sector.

Harbinger has spent the previous three decades helping hundreds of clients launch their brands, products, and events in Canada.

They are seasoned pros in event management, new product/service development, and adapting international best practices for domestic success. They think the secret is to get off to a strong start and keep the momentum going.

 

Event Marketing Agency Harbinger Communications Homeapge
Source: Harbinger Communications

13. HelpGood

help_good_logo

HelpGood

New York, USA

Our Score

4.6

 

AGENCY SNAPSHOT

Location: New York and Los Angeles, USA

Founded: 2016

Number of employees: 11-50

KEY SERVICES

  • Social Media
  • Content Marketing
  • Digital Marketing
  • Publicity
  • Events Management

NOTEWORTHY CLIENTS

  • The Ad Council
  • Partnership for Drug-Free Kids
  • Love Has No Labels

WHY CHOOSE THEM?

HelpGood, a digital agency, was started in 2016 and has offices in New York and Los Angeles. The team includes experts in social media marketing, digital planning, event marketing, and content marketing, among other things.

This firm is a marketing and communications company that cares about helping people. They help nonprofits, government agencies, and corporations with socially responsible goals and move those goals forward. Likewise, they also help you reach out to, involve, and bring together different groups around your goal.

 

HelpGood Event Marketing Agency Homepage
Source: HelpGood

14. Yes&

Yes& Logo

Yes&

Alexandria, USA

Our Score

4.9

 

AGENCY SNAPSHOT

Location: Alexandria, Virginia, USA

Founded: 1986

Number of employees: 51-200

KEY SERVICES

  • Branding
  • Event Production
  • Video Production
  • Graphic Design
  • Digital Marketing

NOTEWORTHY CLIENTS

  • Exxon Mobil
  • Atlas Brew Works
  • Sage Water

WHY CHOOSE THEM?

Yes& is a mid-sized creative and marketing firm in the mid-Atlantic. Their “Yes” means they understand and accept your problems, and their “&” means they seek more ways to help you reach your full potential.

Their full range of services, which include research, brand, marketing, advertising, digital and campaign planning, creative thinking and design, event management, and public relations, help clients generate better ideas, knowledge, and results.

 

Yes& Agency Homepage
Source: Yes&

15. Heron Agency

Heron Agency Logo

Heron Agency

Chicago, USA

Our Score

4.6

 

AGENCY SNAPSHOT

Location: Chicago, Illinois, USA

Founded: 2000

Number of employees: 11-50

KEY SERVICES

  • Public relations
  • Marketing
  • Advertising
  • Special events
  • Digital marketing

NOTEWORTHY CLIENTS

  • Paper Source
  • Chicago Boat
  • RV

WHY CHOOSE THEM?

Heron Agency is a Chicago-based company that has been in business since 2000. Its team creates strategic, integrated marketing campaigns for businesses in the hospitality and leisure, business services, arts, entertainment, and music industries.

Heron Agency builds intelligent, integrated marketing strategies that generate results, including eventing and production.

Additionally, their highly interactive method gets their clients results that can’t be beaten. They don’t just make flashy placements; they also make intelligent, integrated marketing programs that get results, including event marketing and production.

 

Heron Event Marketing Agency Homepage
Source: Heron Agency

16. Momentum Marketing & Events

Momentum Marketing & Events Logo

Momentum Marketing & Events

Dubai, United Arab Emirates

Our Score

4.9 

 

AGENCY SNAPSHOT

Location: Dubai and Abu Dhabi, UAE; Riyadh, Jeddah, and Kuwait City, Saudi Arabia; and Cairo, Egypt

Founded: 2013

Number of employees: 51-200

KEY SERVICES

  • Team building
  • Event management
  • Exhibitions
  • Corporate events
  • Consumer events & mall activations

NOTEWORTHY CLIENTS

  • Mars Gulf
  • Proctor and Gamble
  • Pernod Ricard

WHY CHOOSE THEM?

Momentum Marketing is a well-known brand activation firm in the MENA region, with offices in Jeddah, Dubai, Abu Dhabi, Kuwait City, and Cairo. In addition, Momentum Marketing is one of the best companies for brand activation and brand building.

They provide event management, staffing, and talent acquisition services to help brands connect with people at events, activations, concerts, and festivals. Likewise, they offer various marketing services, like creating content, running social media campaigns, and using digital marketing to their client’s advantage.

 

Momentum Marketing & Events Homepage
Source: Momentum Marketing & Events

17. The Engine is Red

The Engine is Red Logo

The Engine is Red

Santa Rosa, California

Our Score

4.8

 

AGENCY SNAPSHOT

Location: Santa Rosa, California; Minneapolis, Minnesota, USA

Founded: 2008

Number of employees: 11-50

KEY SERVICES

  • Marketing
  • Branding
  • Campaign development
  • Interactive design
  • Experiential & guerrilla marketing

NOTEWORTHY CLIENTS

  • Rombauer Vineyards
  • Medtronic
  • Guide Dogs for the Blind

WHY CHOOSE THEM?

The Engine is Red is a digital marketing company with offices in Minneapolis, Minnesota, and Santa Rosa, California.

The company was started in 2008 and focuses on marketing strategy, event production, branding, web design and development, and mobile app development.

The agency works with clients in various fields, including healthcare, non-profits, retail, schools, energy, finance, and more.

 

The Engine is Red Event Marketing Agency Homepage
Source: The Engine is Red

What Services Do Event Marketers Offer?

A good agency will offer strategic, practical but also creative, and innovative services.

Whether you’re planning a launch party, a fundraising event, a fun run, or a novelty experiential marketing experience, a good agency should offer the services you need to make it happen, from conception to execution.

Experiential-Marketing-Statistics
Source: Sweet Rose Studios

Event Marketing Strategy

This is the ‘work before the work’ where you plan out what you want to achieve with this event, who it is for, the format it should take, and the budget you will need.

You also need to plan out how you will promote the event beforehand, how you will promote your brand during the event itself, and how it will tie into the rest of your marketing.

The strategy is the roadmap for event marketing. It sets out how you will get there and how you will measure your progress/results. A good agency should be able to help you create that strategy and identify how you will measure your progress and results.

Event Planning

Of course, any event marketing agency will handle the physical event planning side of things. This includes:

  • Securing venues for in-person events.
  • Arranging and handling where and when an event will take place.
  • Deciding and arranging how and where an online event will be streamed.
  • Helping to decide the event marketing demographic.
  • Sorting out how tickets or bookings will be handled.
  • Catering and refreshments.
  • And the other practical, technical aspects of a well-planned event.

Social Media Marketing

An event design agency will handle all of your event’s social media marketing. They’ll cover you from regular Discord, Facebook, and Instagram tactics to other marketing components like community marketing.

These social media marketing campaigns aim to bring as much attention to your brand, specifically your brand’s event, and to build as much hype as possible. Thereby, they will ensure that your event is as effective as possible.

Influencer Marketing

A large part of what draws people to an event is the brands and people that will be there. As such, an event marketing consultant agency will help to facilitate partnerships and influencer appearances at the event.

These partnerships mutually benefit both parties and can be a great way to tap into a target demographic that you might otherwise struggle to engage with.

Influencer marketing is also valuable for promoting the event beforehand and generating more buzz around it during and after the event.

Email Marketing Campaigns

Email marketing campaigns are an extremely effective marketing strategy. In fact, they are 40% more effective than social media marketing campaigns.

As a result, an event marketing agency will utilize this tactic to spread awareness of your event and create buzz, thereby drawing in more people.

If you’d like to learn more about event marketing, check out this video by Skift Meetings.

Paid Search and Social Media Ads

Paid search and social media ads are frequently used to advertise events to the target audience. Your event marketer should be able to plan and execute these for you across various social media and search platforms.

Paid Media Acquisition (Print, Radio, Television, Video, and Podcasts)

In addition to paid search and social media ads, your event may benefit from print ads, video/television ads, and radio or podcast ads. A good agency should be able to help you identify the best ways to reach your target audience and then facilitate how you will do that and which channels you will use.

Summary: What are Event Marketing Services?

  • Marketing Strategy
  • Event Planning
  • Social Media Marketing
  • Influencer Marketing
  • Email Marketing Campaigns
  • Paid Search and Social Media Ads
  • Paid Media Acquisition (Radio etc.)

Final Thoughts

With the right event branding agency by your side, you can transform your event from just another gathering into a memorable experience that drives brand awareness, engagement, and lasting results.

Take your time, explore each agency’s strengths, and choose the one that best aligns with your vision and goals.

Remember, a successful event brand strategy can be the key to unlocking your event’s true potential.

Frequently Asked Questions

Why are event marketing agencies important for brands?

Event marketing agencies relieve brands of the burden by strategically planning, executing, and promoting events that forge connections with customers, boost brand awareness, and create positive brand associations. They also offer valuable data and expertise to maximize the event's impact.

What makes an event successful?

People often say that good planning is the key to success in anything. So, if you want to know what makes an event successful, the best place to start is to ensure it is carefully, thoroughly, and correctly planned. And that means getting things going a long time before they need to be. 

Why are events the best way to market your business?

An event gives your customers a chance to talk to you face-to-face, which helps them build a more personal relationship with your brand as well as develop a sense of trust. 

What is the difference between event marketing and experiential marketing?

Event marketing is about creating a specific event to promote a brand, like a product launch. Experiential marketing focuses on creating immersive, interactive experiences for customers to build a deeper emotional connection with the brand, not just promote something specific.

References

Aventri: 23 Event Marketing Statistics You Need to Know

Mckinsey: Why Marketers Should Keep Sending You E-mails

The US Bureau of Labor Statistics: Meeting, Convention, and Event Planners

TrueList: Event Marketing Statistics