Yotpo is one of the famous eCommerce marketing software that help brands attract new customers and improve engagement. Yotpo makes it possible for businesses to have an interactive relationship with their customers through several structured and systematic features of their software, like reviews and ratings, loyalty and referrals and visual marketing.
The software is a complete eCommerce marketing cloud. It was one of the pioneers in the innovation of digital technology when eCommerce started booming during the last decade. Because of the flexibility of the software, it makes the implementation of marketing strategies easier for business. Businesses use it for reaching out to both their potential and existing customers. Certainly, its main goal is for businesses using it to gain leverage and convert leads to actual customers.
Magento, Facebook, Shopify, MailChimp, WooCommerce, Pinterest, Oracle, Zendesk and Vend are some of the big company names that Yotpo is integrated with. All major eCommerce platforms trust Yotpo and use it to maximise results. Certainly,their widespread and strong affiliation in the online world promises their clients a high rate of success.
In addition, Yotpo works as a plug and play social review solution for eCommerce websites. Yotpo makes it easier for brands to identify, gather and manage data, emails and social media interactions. It collects the reviews and feedback users leave and prompts brand owners to take action based on them. They can give rewards, such as coupons and other gifts to encourage these reviewers to provide authentic feedback.
Yotpo is based in Israel and has been in the eCommerce marketing industry since 2010. It has been a part of the digital marketing strategies of brands like Steve Madden, GoPro, Everlast and Gymshark.
Our Review Verdict
Yotpo is the software of choice of top eCommerce businesses to manage their customer loyalty programs. If you are in the same business and are looking for something similar, you should definitely give Yotpo a shot. We guarantee that you will not be disappointed.