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In a world where instant messaging has become the norm, WhatsApp is the most popular with more than 2 billion monthly active users. What sustains its growth and popularity is its ability to allow people to text, send pictures, and video chat regardless of their country code, mobile carrier, or device type.
With its broad user base, WhatsApp has also become an effective marketing channel.
In this article, we cover everything you need to know about WhatsApp marketing and the best WhatsApp marketing software to use, so you can choose the right one for you.
Software Name | Key Features | Pricing | Our P2P Rating |
QuickReply |
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WATI |
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WappBlaster |
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WAMessages |
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Vepaar |
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AiSensy |
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Interakt |
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BusinessOnBot |
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Rapid Planner |
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Mazzapper |
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Gallabox |
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Sendinblue |
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Waam-it |
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WhatsApp SMS Myntra |
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Whappend |
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Lead Myntra |
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Enjay |
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WASender |
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Sendwo |
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WhatsApp, as most people know, doesn’t have a built-in way to advertise. This is where bulk messaging tools for whatsapp marketing comes in.
These marketing automation platforms allow you to upload contacts databases and send bulk messages to hundreds or thousands for a relatively low price.
Of course, reaching a large audience won’t be enough to convert leads, but if used correctly, they can effectively and reliably boost sales.
If you’d like to learn how to set up a WhatsApp business account, check out this video by The School of Digital Marketing:
QuickReply is an all-in-one eCommerce business solution that helps eCommerce companies manage marketing and customer support on their websites, Facebook Messenger, and WhatsApp.
Furthermore, this tool provides a single, shared inbox for managing customer interactions across websites, WhatsApp, Facebook, Instagram, SMS, Twitter, and other platforms.
Pros
Cons
Website: quickreply.ai
WATI is a WhatsApp Business Solutions Provider (BSP) and customer support solution by claire.ai. Customers can use it to sign up for the WhatsApp Business API and get help from them through their shared inbox tool.
It also includes a chatbot builder, eliminating the need for coding to automate customer responses and create conversation flows. If you need to respond to and talk to clients on WhatsApp, WATI is an excellent customer service tool for B2C businesses of all sizes.
Pros
Cons
Website: wati.io
WappBlaster allows you to send mass messages to your contact list using an infinite number of different strategies. It has an easy-to-use user interface and distinctive features for successful marketing.
What’s more, its key features include the ability to support multiple languages, the ability to generate reports, and an anti-blocking algorithm for bulk communications.
Pros
Cons
Website: wappblaster.com
WAMessages is a cloud-based software program.
Using WAMessages, you can enter contacts manually or upload a CSV file. You can personalize and customize your messages before sending them, as well as attach media files.
You can also send messages to contacts without saving them, which speeds up the process. You can choose to receive a diagnostic report to help you understand what is and isn’t working.
Pros
Cons
Website: wamessages.com
Vepaar, formerly WhatHash, is designed and developed in India. It is a fully functional WhatsApp Business web application with advanced CRM features and is extremely beneficial to businesses that want to automate their procedures.
All you need to increase leads and answer questions from current clients is a simple-to-integrate WhatsApp Business Account. The app is not only free but also fast, allowing for media storage, messaging, and quick responses.
The application can also be used to create business websites, e-commerce stores, polls, reports, and dashboards, among other features.
Pros
Cons
Website: vepaar.com
AiSensy offers a marketing and customer support platform based on WhatsApp business API.
You can build chatbot integration and use the multi-agent shared inbox to communicate with members of your team while also sending promotional WhatsApp marketing messages using the WhatsApp business API.
Moreover, AiSensy allows all users to receive broadcast advertising offers and integrate automated message delivery. It also lets customer support enable multi-agent live chat, install AI chatbots, and make them available 24 hours a day.
Pros
Cons
Website: m.aisensy.com
Interakt is one of the cheapest official WhatsApp Business Solution Providers on the list. It provides a shared inbox for WhatsApp, allowing everyone on your team to log in and assist with customer service.
It also provides effective contact management and automated order alerts to users on your admin dashboard.
You can send mass WhatsApp marketing messages using Interakt, which is supported by the official API. It also has one of the most affordable starting points for using WhatsApp’s API.
Pros
Cons
Website: interakt.shop
BusinessOnBot is a marketing tool for WhatsApp that lets you use chatbots, automated sequences, and bulk messages to handle all of your marketing on this widely used messaging app.
With this mass WhatsApp sender and the official API, this Y Combinator-backed Indian startup lets you advertise to your customers, automate chatbot interactions, and promote your products and services.
You can get a personalized price quote by contacting them and outlining your requirements.
Pros
Cons
Website: businessonbot.com
Rapid Planner, available for Android and iOS, is one of the best mobile marketing solutions for mid-sized and small businesses that use WhatsApp to message consumers.
Because of its user-friendly interface, this free tool is easy to operate. It allows users to communicate directly with customers to establish a trustworthy brand image.
Pros
Cons
Website: available from techjockey.com
Mazzapper is intended for small businesses that want to engage their clients and prospects in a personal and conversational manner. Everyday, you can contact up to 500 new contacts and send messages to up to 150 contacts every ten minutes.
Moreover, you do not need to buy a “burner” SIM card to create a disposable WhatsApp account, as is recommended by other WhatsApp bulk senders.
You can use Mazzapper with your personal WhatsApp account without fear of it being suspended. Simply copy and paste your list of recipients’ names into a message template, then send the message using their special “One-by-one” function, and it will not be marked as spam.
Pros
Cons
Website: mazzapper.com
Gallabox is a lead generation software that uses chatbots, WhatsApp Business APIs, and multi-agent shared inboxes. Using the official API, you can use this app to send marketing messages to customers and potential clients.
The Growth plan, which is ideal for small businesses, is very well-priced for the available features. Moreover, scale plans are available and are an excellent choice for businesses that require advanced conversational flow and have a team of two or more.
Pros
Cons
Website: gallabox.com
Brevo is one of the most dependable tools on the market. Keep your growing audience interested by consistently delivering the right message at the right time and place and increasing client engagement.
Moreover, Brevo lets you combine your WhatsApp with SMS and email marketing campaigns and even chat support on your website.
Key Features
Pros
Cons
Website: brevo.com
Waam-it Sender is a free automatic tool that allows users to send an infinite number of personalized messages to any number.
The software allows you to add personalized details to the messages, such as greetings, phone numbers, names, or any other information.
Waam-it Sender supports all WhatsApp languages and can send up to 5,000 free text messages per hour globally. When companies use WhatsApp for marketing, they can connect with their ideal customers and answer questions or service requests in real time.
Pros
Cons
Website: waam-it.com
WhatsApp SMS Myntra is a free bulk messaging software.
Moreover, this tool enables marketers to use WhatsApp to advertise their businesses more effectively and productively.
Pros
Cons
Website: whatsapp.smsmyntra.com
Whappend is designed specifically for businesses. The program aids in increasing customer satisfaction and loyalty.
Organizations can use this program for a variety of purposes, such as marketing, product and service promotion, and offers and deals.
Whappend’s free software assists marketers in naturally raising brand awareness for their products or services through bulk capabilities.
Pros
Cons
Website: whappend.com
Lead Myntra is a web-based, free solution that assists businesses in generating qualified leads.
Furthermore, Lead Myntra users can send text messages, photos, audio clips, and PDF files to their customers as part of their marketing strategy.
In addition, its customer relationship management features include creating campaigns, providing product support, and responding to client inquiries. Lead Myntra provides easy-to-understand reports that let users evaluate how their business is growing and decide what to do next.
Pros
Cons
Website: leadmyntra.com
Enjay is a free bulk messaging tool that doubles up as customer relationship management software.
It should be noted that this program is not an automated tool. Instead, for the best results, the Enjay software uses WhatsApp’s API function to send bulk messages without violating the company’s terms and conditions.
Pros
Cons
Website: enjayworld.com/free-business-tools
WASender is a WhatsApp marketing tool developed in India that allows users to automate their outreach and send messages in bulk. The program serves as a WhatsApp accessibility and automation tool for business owners.
Furthermore, WASender has the ability to filter WhatsApp numbers, obtain contact information, and send multiple queued messages, among other features. The app supports all document formats supported by WhatsApp Messenger.
What’s more, WASender enables business owners to set up a uni- and bi-directional messaging system depending on their needs.
When sending bulk messages, the software allows users to easily add personalized names and honorifics. It can also read phone numbers easily from an Excel sheet.
Pros
Cons
Website: wasender.in
You can use Sendwo to send bulk messages on both mobile and desktop devices.
This tool is widely used and comes with a free 24-hour trial. And its anti-blocking technology can help small and medium-sized businesses increase sales and make it easier for users to interact with them.
The platform supports multiple languages and provides automatic customization. Additional noteworthy benefits include numerous contact storage options, fraud detection, customizable sender ID, and round-the-clock customer service.
Pros
Cons
Website: sendwo.com
WhatsApp is the largest messaging app in the world, with over 2 billion active monthly users, 50% of whom use it daily, as such, it is a great way to connect with customers where they’re already spending their time.
These types of software allow businesses to keep their existing customer bases up-to-date regardless of carrier, device type, and country code. Compared to SMS marketing, there are fewer regulatory hoops to jump through.
WhatsApp allows for multimedia support, meaning that images, videos, and URLs can be sent alongside text messages, allowing for increased website traffic and more effective leads.
You can distribute information about your products and services at a very low cost compared to other forms of paid advertising.
Due to WhatsApp’s “Bluetick” feature, it is far easier to measure open and read rates, a feature that some bulk software utilizes, offering you actionable data on your messages.
Summary: 5 Benefits of These Software
And there you have it: everything you need to know about WhatsApp digital marketing tools.
After reading this article, you should have a good understanding of WhatsApp marketing, why bulk messengers can be useful, and a general idea of what to look for in WhatsApp messaging software.
Furthermore, we’ve thoroughly reviewed the best tool so you can easily find the one that’s right for you. All that remains is to choose one and get set up!
It enables businesses to communicate with all potential customers through WhatsApp by creating a WhatsApp business profile. As a result, you can easily send messages and engage in two-way conversations with customers without risking an over-messaging ban. On WhatsApp, a message can be sent to 256 different users at the same time. As a result, attempting to set up a WhatsApp marketing campaign without using bulk messaging can quickly become tedious. India, Brazil, Germany, Indonesia, Russia, Turkey, Spain, Italy, Netherlands, and the UK. However, it is used globally and is a cheap and effective solution for mobile marketing, customer support, and broadcast messaging.
Frequently Asked Questions
What is the WhatsApp Business API?
How many simultaneous messages can be sent when using WhatsApp?
Which countries use WhatsApp the most?
Backlinko: WhatsApp 2024 User Statistics: How Many People Use WhatsApp?
Infobip: 8 Benefits of Having a WhatsApp Marketing Strategy
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