Referral Factory

Referral Factory

Our Score 4.6

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About Referral Factory

Referral Factory is a simple and easy-to-use Referral Marketing software made for businesses looking to enhance their customer base through referrals. It allows marketers to run and track referral programs in an incredibly easy way, making the sales process more efficient and consequently increasing revenues for the business.

The software has more than a thousand Referral Program Templates that you can filter by business type or brand. Selecting a template out of these is super easy and once you find one that is relevant to your business, you can simply customize it and go live with your referral program. The rewards for the campaigns can be flexible; you can select anything from coffee credits to cash. 

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Referral Factory provides real-time referral tracking that helps you keep an eye on your referral program and see who your top referrers are. This data can be accessed via the dashboard and can also be exported in a CSV format. You can also connect the data with the API to automate the redemption of rewards.

The software also has built-in communications and email triggers that can help you communicate with your customers in an efficient manner. You can notify the users when a referral is successful or when they can redeem their rewards. This will encourage them to keep going with the process and bring in a lot of sales for your business.

You can sync your account with the CRM system you use and easily integrate with Referral Factory. This makes it easier for you to qualify the referrals that your users generate. Feel free to use the 15-day trial to test out any features of the software before you actually spend some amount to purchase the monthly subscription.

Our Review Verdict

Overall, Referral Factory is easily the best Referral Marketing software for small and medium-sized eCommerce businesses. Businesses looking for a compact Referral Marketing software with a relatively lower price yet comprehensive features should definitely go for Referral Factory.


Main Features

Referral Templates

Campaign Management

Employee Referral Management

Real-time Tracking

Built-in Notifications

Reward Management

What integrations are available for Referral Factory?

Referral Factory integrates with the following business systems and applications


Pros & Cons


The software provides comprehensive reporting capabilities make it easy to track performance.

Most features are extremely flexible and easily adjust to your unique needs.

Referral data can be easily exported as a CSV file, making it easy to share it with all stakeholders.

Their expertise with enterprise-level referral programs is commendable.


The UX feels a bit outdated and can be a hassle to get comfortable with.

Customization is possible but demands a lot of extra effort on part of the users.


Free Trial

15 Days










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Our score



Frequently Asked Questions

Why should I use Referral Marketing?

Research shows that 92% of consumers trust referrals from people they know, and they are 4x more likely to make a purchase when referred by a friend. Also, Referral Programs can lower your cost per acquisition by up to 34% so you should definitely be using them.

Can I set up multiple campaigns with Referral Factory?

Yes, you can! Referral Factory allows you to set up multiple campaigns.

Is there a one-time fee option, rather than a monthly subscription?

No, currently the software does not provide a one-time fee option. Although, you can get in touch with the sales team for a custom pricing plan.

Can I incorporate rewards for employees as referrers?

Yes, you can! The software provides comprehensive Employee Referral Management services which allow you to set rewards for employees.

Can I automate my Referral Payments?

Yes, you can! Connect the software with the API to automatically track information on referrals and automate the redemption of rewards.