Social Media Management
Reporting and Analytics
Oktopost integrates with the following business systems and applications
Microsoft Dynamics 365
It has a WYSIWYG editor for creating content.
Includes a built-in image library.
Tracking is great. Allows you to pull analytics by tags, social platforms, users, etc.
Interface isn’t overly complex so a good option for people who are starting out with employee advocacy.
Recurring posts need to be edited individually once they have been scheduled.
Scheduling doesn’t show what posts have already been scheduled for a specific day so overlaps do occur.
Employee advocacy is the promotion of an organization by its employees. An employee advocate generates positive exposure and raises awareness for a brand through digital media or offline channels. He/she also recommends a company’s products or services to a friend or family member.
Oktopost used to be primarily a Social Media Management platform, designed specifically for B2B marketers to improve their social media game. Employee advocacy has been added to their bouquet of services, which include scheduling, social listening, engagement tools and content curation.
No, it does not. However, you can schedule a free demo to preview the platform before you purchase a subscription. The demo can be scheduled from their website.
Oktopost offers customized pricing plans which can be requested directly through their website. However, since the platform deals mostly with B2B businesses, it is slightly more expensive than other similar platforms.
Oktopost is a great tool for active employees to share stories about the company. You can easily keep track of activity and boost your impact. Additionally, you can have more accurate control of statistics for further comparisons and goal planning.