21 Best Magento 2 & 1 Extensions You should Install Today (2020-2021 Updated List)

Magento is one of the most well-known E-commerce platforms known to man, some might argue it’s even the most well-known one. They won’t be far off either.

Even though Magento is so widely used by E-commerce entrepreneurs from all around the globe, many still find it somewhat complex, compared to Shopify for example.

    E-commerce platform statistics- Shopify, Woocoomerce & Magento Growth

    Do you know Magento is one of the oldest e-commerce platforms online? Well, Magneto was launched in 2008, making it older than shopify and Woocommerce which were launched in 2009 and 2011 respectively. 

    Unlike most of the other e-commerce platforms, Magento has consistently had over 250,000 websites for a longer time. Currently, more than 400,000 users use Magento as their major e-commerce platform – turning in over $100 billion in revenue annually. shopify is estimated to have an annual turnover of billion while the figure for Woocommerce is largely unknown. 

    Unlike shopify and Woocommerce, Magento majorly focuses on enterprises and allows cloud edition PAAS. 

    Popular brands such as Ford, Nike, Coca Cola, Olympus, and several others make use of this classic e-commerce platform.

    Ecommerce Usage Statistics Chart

    We can agree that:

    Magento is unique.

    The fact that it has always been committed to keeping the platform open-source. This has given many indie developers the chance to completely re-shape the way people use the platform by crafting different Magento extensions.

    What does this mean?

    It means that now, all of you – Magento users are spoiled for choice.

    How to install Magento 2 extensions?

    We recommend you to watch this video by Opace:

    There are a ton of free extensions & there are a ton of paid ones. This let’s E-commerce entrepreneurs have plenty of choices when it comes to getting the right tool for the job.

    Now let’s dig in and help you find the tools you need to take your Magento store to the next level.

    Store Performance Optimization

    Full Page Cache by Amasty

    Full Page Cache by Amasty Review

    Google started ranking pages based on how fast they load on mobile since July 2018. With Full Page Cache, you can speed up your magneto so it loads faster on every platform. 

    A regular product’s view page on Magento takes 2.2 seconds to load, but with Full Page Cache, it takes 45miliseconds (This is 40 times faster). 

    This Magento tool provides your site visitors with a readily available cached version of your website, making it quicker for users to navigate and hence, increases conversions. 

    Pros

    • Huge decrease in your server load
    • Easier search engine indexing & higher ranking
    • Includes cache crawler

    Cons

    • It’s quite technical to setup 

    Pricing: $239

    Compatibility: Magneto 1 & 2

    Star Rating: 4/5

    Website Link: https://amasty.com/magento-full-page-cache.html

    Custom Stock Status BY AMASTY

    Custom Stock Status BY AMASTY

    Custom Stock Status is an easy to use tool for extending Magento stock status functionality. With this tool, you can create several custom stock status and automatically or manually assign them to products. 

    It allows customers to subscribe to stock alerts and get updates once the product is back in stock. It displays stock quantity and places notification on products that are currently out of stock. 

    Pros

    • Create multiple custom stock status 
    • Fully optimized for mobile 
    • Automatically or manually update product availability 

    Cons

    • Configuring can be quite demanding 

    Pricing: $199

    Compatibility: Magneto 1 & 2

    Star Rating: 4.3/5

    Website Link: https://amasty.com/custom-stock-status-for-magento-2.html

    Google Analytics + by Fooman 

    Google Analytics + by Fooman Review

    An obvious one. If you are running an online business, you’d like to know what’s going on with the performance, right? Unless you are a crazy lunatic who’s just in for the crazy ride – then it’s fine – no analytics needed.

    Most of you have probably heard about or have used Google Analytics. This means you are most likely aware of the imperfections it has (but hey, it’s free!).

    What makes this plugin popular is that, it adds store analytics straight to your magento dashboard. So you don’t need to keep going back and forth from your store to analytics.

    Analyzing your data within your store allows you easily to cross check with your order list and customer list. This plugin makes your analysis much faster and accurate, which will hopefully result in store optimization and more sales,

    Pros

    • Filter reports by customer
    • First touch tracking
    • Track & compare multiple stores (subdomains) within the same account
    • It just makes it easier, clearer & better

    Cons

    • Quite technical to set-up

    Pricing: Free (You need to pay $61.56 – for 30 day support, installation, and sales funnel set-up)

    Compatibility: Magento 1 & 2

    Star Rating: 3.7/5

    Website Link: https://store.fooman.co.nz/magento-extension-googleanalyticsplus.html

    Social Login 

    Social Login Review

    Social Media is a huge part of our digital lives and it’s becoming an even bigger part of it as days pass. Also, it’s no longer just Facebook or Twitter. People now spend their time on those two, plus LinkedIn, Snapchat, Instagram, Youtube, etc.

    Creating yet another account for your store might turn a lot of potential customers off.

    So, it only makes sense to make it easier for your customers to sign-up to your store via one of their current social media accounts. Not only will this increase the number of signups but you will also retrieve more information about your customers from those social media integration.

    It simply takes a click!

    Pros

    • Ability to fully control the login button & customize it
    • Perfect functionality on all browsers
    • Easy to install
    • Multiple stores and languages supported

    Cons

    • Setting up the plugin can be quite technical

    Pricing: $59

    Compatibility: Magento 2

    Star Rating: 4.2/5

    Website Link: https://marketplace.magento.com/magehit-sociallogin.html

    SimiCart

    Simicart review

    Mobile is taking over the Internet, people download (and prefer) apps more than ever, so yes, maybe it’s a good idea to have your own mobile app.

    SimiCart helps you do just that. It’s a complete solution that helps you build a powerful mobile app that is completely synced with your website.

    Pros

    • Integrate the app with your website
    • Configure layout
    • Configure features
    • Publish to app stores
    • Multi-language & multi-currency
    • Control everything in your Magento backend.

    Cons

    • You need to install various plugin individually

    Pricing: Contact agency for quotation

    Compatibility: Magneto 1 & 2

    Star Rating: 4.7/5

    Website Link: https://www.simicart.com/

    Algolia site search

    Algolia site search Review

    People use ‘search’ all the time, they need information and they need it fast.

    Algolia is arguably the fastest and most solid search experience available for Magento. It delivers the right information – right away.

    Pros

    • Relevance and synonyms ranking system
    • Find as you type functionality
    • Analytics
    • No coding needed

    Cons

    • No one-off payment, the cost adds up over time

    Pricing: Starts at $29/month

    Compatibility: Magento 2

    Star Rating: 4.2/5

    Website Link: https://marketplace.magento.com/algolia-algoliasearch-magento-2.html

    Google Tag Manager by MagePlaza 

    Google Tag Manager by MagePlaza Review

    Google Tag Manager is the perfect mix of tools required to optimize conversion in your store. The full functionality module helps you to gather large data, deeply analyze your customer insights, and enhance your store performance.

    Pros

    • Supports dynamic remarketing
    • Easy Google Adwords conversion tracking 
    • Includes Facebook pixel

    Cons

    • It’s not compatible with Magento 1

    Pricing: $337.45

    Compatibility: Magento 2

    Star Rating: 4.9/5

    Website Link: https://www.mageplaza.com/magento-2-google-tag-manager/

    Marketing

    Blog pro by Amasty

    Blog pro by Amasty Review

    I already mentioned how awesome Amasty is, right? So, they can hook your Magento store with almost anything it might ever need – also with a blog!

    Content marketing is booming today. Blogging has become an essential for almost any business now. It’s about time you start too!

    Pros

    • No recurring costs
    • Rich design options
    • SEO optimized
    • Content caching
    • Comments section to help you gather feedback

    Cons

    • Expensive for startup on low budget

    Pricing: $349

    Compatibility: Magento 1 & 2

    Star Rating: 4/5

    Website Link: https://marketplace.magento.com/amasty-blog.html

    Poptin

    Poptin Review

    Poptin helps you create engaging forms and pop-ups for your website without coding. It helps you convert site visitors to customers or at the very least subscribers.

    With Poptin, you can easily conduct surveys, get feedback from your customers and offer visitors other items they might be interested in.

    Pros

    • Creates smart and elegant pop-ups
    • Autoresponder available
    • Exit intent & Triggers

    Cons

    • No one-off payment, the cost adds up over time.

    Pricing: Starts from $19/month

    Compatibility: Magneto 1 & 2

    Star Rating: 5/5

    Website Link: https://marketplace.magento.com/poptin-module-magento2.html

    Klaviyo 

    Klaviyo Review

    Klaviyo is a really powerful email marketing and automation tool that offers a 360-degree view of customers and a full suite of features. This is one of the best free email marketing apps on Magento.

    With Klaviyo, you can segment and analyze your customers, improve your personalization, automate certain messages, and increase your ROI.

    It provides relevant information such as campaign engagement, website browsing behavior, shopping patterns, purchase history, average spend and more. 

    The marketing possibilities with this sort of data is endless. You can accelerate your growth with Klaviyo.

    Pros

    • On click integration
    • Cutting-edge data science
    • Richer segmentation

    Cons

    • They need to work on responding to customers’ queries faster.

    Pricing: Starting at $45/monthly for 1001 subscribers (Based on usage)

    Compatibility: Magneto 1 & 2

    Star Rating: 5/5

    Website Link: https://www.klaviyo.com/ecommerce-integrations/magento

    Metrilo

    Metrilo review

    Our friends at Metrilo are dedicated to making your life as a Magento store owner easier, better & more profitable.

    An all-in-one Analytics, CRM and Email marketing<span< a=””> style=”font-weight: 400;”> platform by definition, and retention platform by nature, Metrilo helps you acquire & retain users on autopilot. Probably the best bit about Metrilo is that it helps you easily put a face on customer profiles.</span<>

    Pros

    • Some great features:
    • Powerful segmentation
    • Complete customer profiles
    • Out of the box analytics & reports
    • Email automation

    Cons

    • Can’t customize dashboard

    Pricing: Starting $119

    Compatibility: Magento 1 & 2

    Star Rating: 4.4/5

    Website Link: https://www.metrilo.com/

    Nosto Personalization 

    Nosto-review

    These days, it’s all about personalizing user experience. Nosto leverages big data analytics to automatically predict the best products and offers for each individual customer based on constant real-time analysis.

    Customers are sometimes not sure which product to choose, so let algorithms help them out, while you just sit back watching the conversions piling up.

    Pros

    • Onsite content personalization
    • Segmentation
    • Onsite pop-ups
    • Personalized emails

    Cons

    • Technical support can be slow to respond

    Pricing: Starting at $0.01 and additional fees based on sales generated by Nosto

    Compatibility: Magento 2

    Star Rating: 4.7/5

    Website Link: https://marketplace.magento.com/nosto-module-nostotagging.html

    Instagram feed by Elfsight

    Instagram feed by Elfsight review

    It’s no news that Instagram is one of the Social platforms where people are engaging the most. The platform is a favorite for many & its visual appeal certainly can help you business-wise too.

    Pros

    • Display unlimited combinations of sources (hashtags, public profiles, locations,etc.)
    • Full control over image size
    • Mobile-friendly feed
    • Design configurations
    • Individual style customization of elements

    Cons

    • No one-off purchase option

    Pricing: Starts at $5/month

    Compatibility: Magento 1 & 2

    Star Rating: 4.9/5

    Website Link: https://marketplace.magento.com/elfsight-instagramfeed.html

    Elfsight YouTube Gallery

    Elfsight YouTube Gallery Review

    Elfsight YouTube Gallery is a powerful widget to display multiple YouTube videos on your website. With Elfsight YouTube Gallery, you can easily embed interactive, promotional or How-To videos from your Youtube channel. 

    This coding-free YouTube channel widget is highly responsive and easy to use. Your visitors can like or subscribe to your YouTube channel directly from the website. This widget is compatible with these browsers; IE11, Firefox, Safari, Opera, Chrome, and Edge.

    Pros

    • Flexible content arrangement
    • Impressive pop-up style
    • Supports 18 popular languages

    Cons

    • Subscription cost adds up over time

    Pricing: Starts at $5/month

    Compatibility: Magneto 1 & 2

    Star Rating: 5/5

    Website Link: https://elfsight.com/youtube-channel-plugin-yottie/magento/

    Yotpo 

    Yotpo Review

    Just like us, our friends at Yotpo believe that the best marketers you could ever “hire” are your happy & loyal customers. Also, user-generated content is simply amazing.

    You can easily connect your Magento store with Yotpo and start collecting customer reviews on the go! Those reviews can later be used to win over newcomers, to make doubtful customers buy again or to just show the world how cool you are! ?

    Pros

    • Mobile friendly (which is a must nowadays!)
    • Turn great reviews into your next killer ad set
    • Social integrations
    • Send coupons to people leaving reviews

    Cons

    • It’s not a good choice for low volume online retailers

    Pricing: Starting at $699/month

    Compatibility: Magento 1 & 2

    Star Rating: 3/5

    Website Link: https://marketplace.magento.com/yotpo-module-yotpo.html

    Blog pro by Amasty

    Blog pro by Amasty Review

    I already mentioned how awesome Amasty is, right? So, they can hook your Magento store with almost anything it might ever need – also with a blog!

    Content marketing is booming today. Blogging has become an essential for almost any business now. It’s about time you start too!

    Pros

    • No recurring costs
    • Rich design options
    • SEO optimized
    • Content caching
    • Comments section to help you gather feedback

    Cons

    • Expensive for startup on low budget

    Pricing: $349

    Compatibility: Magento 1 & 2

    Star Rating: 4/5

    Website Link: https://marketplace.magento.com/amasty-blog.html

    Customer Support

    LiveChat  

    livechat review

    If you are selling anything online, you will also have people asking you all sorts of questions most of the time. To make this process easier, you will need to make communication as easy as possible.

    What’s easier than live chat?

    People already spend most of their time chatting with each other. Chatting with someone will also make them feel much closer to your brand! Live chat widgets are usually located on the bottom right of a website, so you’ve probably seen them around.

    LiveChat is a Magento-centered chat tool for customer support, sales, etc. It’s designed to help you provide quick answers to customers and also deliver a personalized experience.

    Pros

    • Customization of the chat widget
    • Analytics reports
    • Integrations with other essential tools
    • Visitor tracking
    • Feedback gathering
    • Mobile app

    Compatible with: Magento 2

    Cons

    • There aren’t lot of themes to choose from

    Pricing: Starts at $16/month

    Compatibility: Magento 2

    Star Rating: 4.8/5

    Website Link: https://www.livechatinc.com/

    Payment & Security

    One Step Checkout by Amasty 

    One Step Checkout by Amasty review

    Amasty is a premium Magento Extensions builder and quite honestly, they are amazing. Focusing on their One Step Checkout, you need it, simply because people do not like long checkout processes. Each step is a chance for you to lose a potential sale.

    Combining it all on one page (one step essentially) will definitely increase your conversion rate.

    Pros

    • Fully customizable checkout page design
    • Customer location autodetect
    • Google address autosuggestion
    • Mobile optimized

    Cons

    • Additional fee is required for installation service

    Pricing: Starts at $159

    Compatibility: Magento 1 & 2

    Star Rating: 4.2/5

    Website Link: https://marketplace.magento.com/amasty-extension-single-step-checkout.html

    Subscription & Recurring Payment 

    TaxJar Review

    Subscription-based models have become insanely popular among E-commerce businesses nowadays. It’s also a convenient option for customers in most cases.

    Recurring payments are sometimes a bit of a headache to set up & follow. Aheadwork has created a Magento extension that tackles exactly that.

    Pros

    • Smooth integration
    • Can be set up as your default checkout option
    • Can have trial subscriptions
    • Helps you reduce payment failures

    Cons

    • Setting it up can be quite technical

    Pricing: $249

    Compatibility: Magento 2

    Star Rating: 4/5

    Website Link: https://marketplace.magento.com/aheadworks-subscriptions-and-recurring-payments.html

    Stripe Payment system 

    Stripe Review

    You have a Magento store – great!

    It would be nice if you can also get paid by your customers, right?

    Stripe is one of the most widely used payment solutions out there at the moment.

    Pros

    • Tokenization + Saved card
    • Secure Iframe Payment
    • Subscription management
    • Authorization and Capture
    • Bitcoin support
    • 130 currencies supported

    Cons

    • Gives error message occasionally when adding to store, you can contact support for help

    Pricing: Free

    Compatibility: Magento 1 & 2

    Star Rating: 4.2/5

    Website Link: https://marketplace.magento.com/tnw-module-stripe.html

    Accounting and Finance

    TaxJar 

    TaxJar Review

    “Spend time on your business. Not sales tax” – TaxJar

    This pretty much nails it. Nobody wants to spend hours calculating sales tax, etc. They will automate all this + reports and fillings for you so you can spend time on implementing your business ideas.

    Pros

    • One-click integration with Magento
    • Always on time – automated fillings
    • Instant reports
    • Discounts, coupons, etc. are supported and accounted for too

    Cons

    • No phone support

    Pricing: Starting at $17/month

    Compatibility: Magento 2

    Star Rating: 4.5/5

    Website Link: https://marketplace.magento.com/taxjar-taxjar-salestaxautomation.html

    Shipping and Fulfillment

    PCA Predict 

    PCA Predict Review

    Data accuracy is always essential. Especially when it comes to customer data like delivery address or billing address.

    After all, you’d like to ship your products to the correct place, right?

    Sometimes people make typos when filling out their addresses, sometimes someone just wants to have a bit of fun at your expense by filling out non-existing addresses.

    Pros

    • Speed up address entries
    • Instant verification of customer details
    • Improves delivery success rates
    • Faster checkout process

    Cons

    • Pricing adds up over time.

    Pricing: Starting at $55.85

    Compatibility: Magento 1

    Star Rating: 4.6/5

    Website Link: https://marketplace.magento.com/pcapredict-uk-and-international-address-autofill-from-postcode-anywhere.html

    Conclusion

    Magento has several optimization tools you can install. However, we advise that you try them out on your staging platform/demo store before committing yourself to a monthly fee. Having multiple tools that do virtually the same thing is not a wise financial decision. 

    Find the plugin that suits your site best and stick with it. We also advise that you create a backup of your Magento before installing any plugin on the list. This way, you can easily restore the previous version in the case of any complication.

    Successful marketing on Magento has always been tied to having the right set of tools. This list is a perfect mix of the top Magento tools that will meet your business needs. We advise that you bookmark this page for future reference. 

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